Should the research be qualitative and quantitative or only one of them?
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CEE RESEARCH FORUM 2012
Krakow / 26 - 27 March
Research in Central and Eastern Europe (CEE) is flourishing as companies from around the world look to the region for new business opportunities. Join ESOMAR in Krakow for the CEE Research Forum 2012.
Congress Awards
Each year ESOMAR awards three papers presented at its annual Congress:
- Award for Best Paper Overall (The Fernanda Monti Award)
Rewards the best paper in any field presented at Congress - Award for Best Case History
Rewards the paper highlighting an interesting research application of help to clients. - Award for Best Methodological Paper
Rewards the paper of most technical and innovative interest, which adds value to the tools available to researchers.
More information about the Congress Awards
PDF (46.4 Kb)
The winners of these three Congress awards will go forward to the shortlist for The ESOMAR Excellence Award for Best Paper.
Best Paper Overall:
Winner:
Research in a world of irrational expectations
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Behaving economically with the truth
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Best Case History:
Winner:
Translating the language of consumers into global fundraising efforts
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Best Methodological Paper:
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Behaving economically with the truth
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Developing second generation mobile research techniques
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Best Paper Overall:
Winner:
Riding the value shift in market research
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Looking for the fire not the smoke
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Getting into the real world of the shopper
Best Case History:
Winner:
Getting into the real world of the shopper
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Welcome to the House of Research
Nominee:
Coca-Cola Europe and the Philosopher’s Stone
Nominee:
Advocracy - Harnessing the power of the consumer
Best Methodological Paper:
Winner:
Pricing beyond the Homo Oeconomicus
Nominee:
Advocracy - Harnessing the power of the consumer
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Janus and the changing face of pricing research
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Best Paper Overall:
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Advertising in times of crisis
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Best Case History:
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Launching innovations during economic slowdown
Nominee:
Could I just ask you a few questions as you have sex on this park bench…?
Nominee:
Integrating research in crisis management decision-making
Best Methodological Paper:
Winner:
Evaluating social mission projects in emerging & bottom of the pyramid markets
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Best Paper Overall:
Winner:
How Disney bridges the multicultural divide
Nominee:
Anticipating Tomorrow’s Societal Change Today
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Best Case History:
Winner:
Assessing shifts in shopper purchase behaviour
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Best Methodological Paper:
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Getting animated about emotion
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Best Paper Overall:
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Finding and developing new talent
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Best Case History:
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Evolution of beauty: Dove case study
Best Methodological Paper:
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