Digital Lab and ESOMAR EMEA partner 2014

GMI

Networking partner and ESOMAR Corporate Founding Member

Norstat

Future Talent sponsor

SSI

Global media partners

planung & analyse

Research & Results

Quirk's

GreenBook

Media partners

Euromonitor International

D.I.M.M.

Research World magazine

RW Connect

Event partner

Hilton Stockholm

Official knowledge partner

Warc

Contact

For further information about our promotional packages, please contact Helen Parker:

Phone: +31 205897859
#esoDIGITAL #ESOMAR

Digital Dimensions 2014

(Online + Big Data + Social Media + Mobile) Research

Stockholm / 15-17 June

BIG data conveys big challenges and big opportunities for digital researchers!

   Register 

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Overview

BIG data conveys big challenges and big opportunities for digital researchers! Data from web-tracking, mobile devices and the analysis of user-generated content on social media networks are vital to answer today’s business needs.

The ESOMAR leading digital research conference returns to Europe exploring 3 thematic dimensions:

  1. Online Research and Big Data
  2. Social Media Research
  3. Mobile Research

NEW feature!
ESOMAR launches “Digital Labs” interactive rooms connected to the programme where cutting edge companies will display tech-demos and speedy presentations. An immersive experience to keep you on top of the game!

Programme Committee

Jon Puleston

Jon Puleston (Committee Chair)
Vice President of Innovation
GMI, UK

Dan Kvistbo

Dan Kvistbo
Director of R&D
Norstat Danmark A/S, Denmark

Håkan Ozan

Håkan Ozan
Director IT-User Center
Uppsala University, Sweden

Jerome Sopoçko

Jerome Sopoçko
Founder
Askia Group, France

Joseph Blechman

Joseph Blechman
Senior Research Manager
AOL, USA

Digital Agents

Carl Melin

Carl Melin
Senior Consultant
United Minds, Sweden

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Programme (preview)

16:00 - 20:00 Sunday, 15 June 
Conference registration: 16:00 - 19:00
Welcome reception
09:00 - 18:00 Monday, 16 June - Conference day one 
Conference registration: 08:00 - 09:00
Opening
Opening
ESOMAR
Welcome
Pär Rahm, ESOMAR Representative for Sweden
Introduction to programme and opening keynote
Jon Puleston, Programme Committee Chair
Opening keynote speaker

Stefan Lindegaard

Author and Strategic Advisor
15inno
Denmark
Read more
Stefan Lindegaard
, Author and Strategic Advisor, 15inno, Denmark

Firestarters
Context Hacks and Emotional Packs
Researching real decisions in a post-Kahneman World
Now we know people make decisions using fast, intuitive System 1 thinking, how can we change research to reflect these decisions? Technology permits us to observe behaviour more easily – but how… Read more
Context Hacks and Emotional Packs
Researching real decisions in a post-Kahneman World

Tom Ewing, BrainJuicer, UK
Opening your Mind
A reappraisal of the open-ended question
Open-ended feedback is often overlooked in survey design; however, social media and big data have transformed the way textual analysis is viewed. Taking inspiration from this the presenters have… Read more
Opening your Mind
A reappraisal of the open-ended question

Alexander Wheatley, GMI, UK
Digital Labs Circuit

Join us @ the Digital Labs outside the auditorium for a hands-on digital experience with the latest technologies.

Networking break
Online Research Dimension
Introduction by session chair
Conducting Global Online Qualitative Research
Best practices, innovations and trends
Online qualitative research by definition is digital, allowing researchers to access respondents around the world in a way that was not previously possible. This presentation uses experience and… Read more
Conducting Global Online Qualitative Research
Best practices, innovations and trends

Janet Ziffer, Kimberly-Clark, USA
Michael Mabey, SKIM, USA
Danone Nutricia’s Case Study
Understanding the real online behaviour of today’s digital mums!
The world has changed. With the rise of the internet, mobile, the smartphone and social media, the consumer is now more empowered than ever. Consumers are more knowledgeable, smarter and savvier than… Read more
Danone Nutricia’s Case Study
Understanding the real online behaviour of today’s digital mums!

Joost Poolman Simons, Ipsos MORI, UK
Piet Hein van Dam, Wakoopa, Netherlands
Valerie Vu Trung Chau, Danone Nutricia, Netherlands
Facebook Digital Dimensions
Understanding the role of mobile and social in the consumer shopping experience
Today, in our world of constant connectivity – consumers use their mobile and social media to share, tweet, pin, and like their favorite brands, deals, opinions, and perhaps most importantly… Read more
Facebook Digital Dimensions
Understanding the role of mobile and social in the consumer shopping experience

Jayne Dow, Firefly Millward Brown, USA
Juliana Smith, Lumi Mobile, USA
Rads Jayasundera, Facebook, USA
Lunch
Social Media Dimension
Introduction by session chair
I Will Tell You What They Want, What They Really Really Want
Discovering new product development opportunities via social media
A serious weakness of social listening research is that it is only good at measuring what we already have in our hands. But is that true? Listening research gives us unprecedented access to hundreds… Read more
I Will Tell You What They Want, What They Really Really Want
Discovering new product development opportunities via social media

Annie Pettit, Peanut Labs, Canada
Decomposing Pinterest Virality
An analysis of the drivers of content reach
2013 saw Pinterest grow explosively and quickly solidify its place as one of the most visited social networks. Despite this, relatively little comprehensive research has been done to understand why… Read more
Decomposing Pinterest Virality
An analysis of the drivers of content reach

Dave Choate, Starcom, USA
Phylogenetics in Social Media
Application of genetic methods to conduct content analysis in social networks
This work explores the application of genetic methods and algorithms to conduct content analysis in social networks such as Twitter and Facebook. Twitter and Facebook messages are considered here as… Read more
Phylogenetics in Social Media
Application of genetic methods to conduct content analysis in social networks

Luz Angela Alonso Morales, OMD, Colombia
Maria Angelica Aya Zarate, OMD, Colombia
Digital Labs Circuit

Join us @ the Digital Labs outside the auditorium for a hands-on digital experience with the latest technologies.

Networking break
Introduction by session chair
Guest Speaker: Cross-Industry Update
Guest speaker
The IPA SocialWorks Project
Measuring the power of social media
Sponsored by LinkedIn, Facebook and Twitter, the IPA (the professional body for advertising, media and marketing communication agencies), in partnership with The Marketing Society and The Market… Read more
The IPA SocialWorks Project
Measuring the power of social media

Mark Earls, Herd Consultancy, UK
Search Engine Optimization (SEO) Capsule
Extracting Consumer Insights from Search Engine Queries
Predictive and non-verbal consumer insights
We can learn from people’s search (engine) behavior patterns. Indeed, by analyzing what Internet users look for in search engines, it is possible to understand the way they verbalize their… Read more
Extracting Consumer Insights from Search Engine Queries
Predictive and non-verbal consumer insights

Benjamin Saulnier, KOS Research, France
Nicolas Chollet, Clustaar, France
User Experience (UX) Capsule
How to Measure User Experience
…and to calculate its ROI
Usability is no longer enough to explain the value of interaction with technical systems. An efficient, effective and satisfactory attainment of targets is no longer sufficient to explain why certain… Read more
How to Measure User Experience
…and to calculate its ROI

Raimund Wildner, GfK, Germany
Tim Bosenick, GfK, Germany
Q&A
The NORSTAT Networking Experience
09:00 - 17:30 Tuesday, 17 June - Conference day two 
Conference registration: 08:00 - 09:00
Social Media Dimension (Part II)
The Zero Moment of Memory
An innovative multi-layered hybrid research approach
This one-of-a-kind research is truly thought-provoking and may change the way you use technology. This lively presentation based on client and agency dialogue will illustrate a combination of emerging… Read more
The Zero Moment of Memory
An innovative multi-layered hybrid research approach

Nick Drew, Yahoo!, Canada
Olga Churkina, Fresh Intelligence Research, Canada
Building Relationships that Matter
Engaging with the multi-channel consumer
The raison d’être of market research is to aid decision-making. Research can only have a valid contribution if we understand what the client is trying to achieve and help them set… Read more
Building Relationships that Matter
Engaging with the multi-channel consumer

Grant Bird, Hall & Partners, UK
Digital Labs Circuit

Join us @ the Digital Labs outside the auditorium for a hands-on digital experience with the latest technologies.

Networking break
Mobile Research Dimension
Introduction by session chair
Smartphone Penetration and Technology Adoption in Global Comparison
From a global perspective online penetration rates vary significantly. However, due to the increase in penetration of connected devices (especially smartphones and tablets) all countries globally have… Read more
Smartphone Penetration and Technology Adoption in Global Comparison

Ingo Knuth, Google, Germany
Thomas Utzinger, Google, Germany
Emerging Market Internet Insights
Combining big data and mobile market research best practices
Combining both Big Data from the terabytes of browsing logs and mobile market research via mobile feature phones, Nokia’s consumer analytics has assembled an unprecedented view of browsing… Read more
Emerging Market Internet Insights
Combining big data and mobile market research best practices

Adam Berman, CatalystMR, USA
Jeff Hamilton, Nokia, USA
Multi-Device, Multi-Purpose, One Connected Consumer
Uncovering the value of multiple screens for online content and advertising
AOL's multi-national research, completed in October 2013, uncovered the value of multiple screens for online content and advertising. The research was conducted among respondents in the US and Canada… Read more
Multi-Device, Multi-Purpose, One Connected Consumer
Uncovering the value of multiple screens for online content and advertising

Andrew Consky, AOL, Canada
Cortney Henseler, AOL, USA
Maureen Dawson, AOL, USA
Lunch
Mobile Research Dimension (Part II)
Introduction by session chair
Mobile Behavioural Analytics
A new window on the soul
We look at two themes at the heart of marketing today − the need to work with “big data” and the need to better understand how and where mobile fits in. The mobile phone is central… Read more
Mobile Behavioural Analytics
A new window on the soul

Anil Kaul, AbsolutData, USA
Mark Kingsbury, TNS, UK
Usage of Smartphones in Shopping Malls
Context based mobile surveying using geodata
In an era where respondents are losing interest in surveys faster than ever before, research using a mobile app is an ideal research technology for engaging with people at the point of experience. By… Read more
Usage of Smartphones in Shopping Malls
Context based mobile surveying using geodata

Carsten Andreasen, Google, Denmark
Johanna Fyrbjörk, Ipsos, Sweden
What do Wearable Devices Bring to Market Research?
Are wearable devices like Google Glass viable alternatives to mobile handsets for market research?
Are wearable devices like Google Glass viable alternatives to mobile handsets for market research? Our emphasis is on image capture for diary and journal studies where handsets deliver a… Read more
What do Wearable Devices Bring to Market Research?
Are wearable devices like Google Glass viable alternatives to mobile handsets for market research?

Alex Johnson, Kantar, UK
Digital Labs Circuit

Join us @ the Digital Labs outside the auditorium for a hands-on digital experience with the latest technologies.

Networking break
Programme summary
Jon Puleston, Programme Committee Chair
Closing
ESOMAR
Farewell drinks
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Presentation abstracts

Monday, 16 June

Firestarters

Context Hacks and Emotional Packs
Researching real decisions in a post-Kahneman World

Tom Ewing, Digital Culture Officer, BrainJuicer, UK

Now we know people make decisions using fast, intuitive System 1 thinking, how can we change research to reflect these decisions? Technology permits us to observe behaviour more easily – but how does research test new-to-market products while staying true to System 1? BrainJuicer, serial innovators in this area, explore how to use System 1 to predict and not simply observe behaviour using pack testing as an example.


Opening your Mind
A reappraisal of the open-ended question

Alexander Wheatley, Researcher, GMI, UK

Open-ended feedback is often overlooked in survey design; however, social media and big data have transformed the way textual analysis is viewed. Taking inspiration from this the presenters have sought to reappraise the role of the open-ended question as not just as qualitative tool, but an exceptionally powerful means of gathering quantitative data. Through the establishment of a simple analytic framework, this presentation outlines how a single open-ended question can be used to replace a complete study’s worth of close-ended questions. Data from over 25 studies will be used to illustrate how a well-crafted open-ended question provides both multi-faceted and easily quantifiable data. Armed with this knowledge the researcher is able to conduct more fruitful and more engaging studies.

Online Research Dimension

Conducting Global Online Qualitative Research
Best practices, innovations and trends

Janet Ziffer, Marketing Research Technical Leader, Kimberly-Clark, USA
Michael Mabey, Director Client Solutions - Americas, SKIM, USA

Online qualitative research by definition is digital, allowing researchers to access respondents around the world in a way that was not previously possible. This presentation uses experience and results from a 10-country project conducted for Kimberly Clark Professional to highlight what we, as suppliers and clients, learned about conducting multi-country online qualitative studies, and what innovations are occurring in the practice of online qualitative research today.


Danone Nutricia’s Case Study
Understanding the real online behaviour of today’s digital mums!

Joost Poolman Simons, Digital Marketing & Research Expert, Ipsos MORI, UK
Piet Hein van Dam, CEO, Wakoopa, Netherlands
Valerie Vu Trung Chau, Global Strategy & Insights Manager, Danone Nutricia, Netherlands

The world has changed. With the rise of the internet, mobile, the smartphone and social media, the consumer is now more empowered than ever. Consumers are more knowledgeable, smarter and savvier than ever before and more importantly, they are in control! Over the past few years, young mothers have spent more and more time online, on increasingly important activities. It is crucial for Danone Nutricia to understand and embrace that emerging behaviour to ensure that products and services match this ever changing lifestyle. This case study shows how Danone Nutricia uses passive data to inform different stakeholders on where they can optimise their online efforts, where there are new opportunities for growth, engagement, to gain influence, and more...


Facebook Digital Dimensions
Understanding the role of mobile and social in the consumer shopping experience

Jayne Dow, Director - Research and Digital Innovation, Firefly Millward Brown, USA
Juliana Smith, VP - Business Operations, Lumi Mobile, USA
Rads Jayasundera, Audience Researcher - North America, Facebook, USA

Today, in our world of constant connectivity – consumers use their mobile and social media to share, tweet, pin, and like their favorite brands, deals, opinions, and perhaps most importantly – to consult on key purchase decisions. Social media platforms play an integral role in the path to purchase – often in a highly mobile way - with some 46% of people report checking Facebook when shopping or running errands. As Facebook seeks to define the unique commercial value it brings to the shopping experience through the mobile device and relative to the ecosystem of social networks; this real-time, in-the-moment study provides insight to the moments that matter most.

Social Media Dimension

I Will Tell You What They Want, What They Really Really Want
Discovering new product development opportunities via social media

Annie Pettit, Chief Research Officer, Peanut Labs, Canada

A serious weakness of social listening research is that it is only good at measuring what we already have in our hands. But is that true? Listening research gives us unprecedented access to hundreds of thousands of opinions from disparate people all around the world. These people have complaints and desires and dreams and disappointments all of which beg for solutions and new developments. Join this presentation for a case study describing how to discover unmet needs via social media. You’ll even come away with a few ideas with which to tease your clients.


Decomposing Pinterest Virality
An analysis of the drivers of content reach

Dave Choate, Director - Integrated Insights, Starcom, USA

2013 saw Pinterest grow explosively and quickly solidify its place as one of the most visited social networks. Despite this, relatively little comprehensive research has been done to understand why some pins are more popular than others. While human behaviors on networks like Facebook and Twitter are becoming increasingly illuminated, we sought to do the same for Pinterest by decomposing the underlying drivers of pin virality, paying special attention to the role of user networks, source domain traffic and social popularity, and the pinned content’s success on other social networks. Combining custom ethnographies with social analytics, we were able to gather a robust sample of inputs to develop a quantitative model of the factors that lead to maximum impressions of pinned content.


Phylogenetics in Social Media
Application of genetic methods to conduct content analysis in social networks

Luz Angela Alonso Morales, Innovation Researcher, OMD, Colombia
Maria Angelica Aya Zarate, Research Manager, OMD, Colombia

This work explores the application of genetic methods and algorithms to conduct content analysis in social networks such as Twitter and Facebook. Twitter and Facebook messages are considered here as the fundamental particle of communication, which analogically can be compared with “genes” in phylogenetic studies, which are the essential particle to understand biological heritage. Twitter and Facebook texts are the essential particles to understand content formations and text legacies.

Guest Speaker: Cross-Industry Update

Guest speaker

The IPA SocialWorks Project
Measuring the power of social media

Mark Earls, , Herd Consultancy, UK

Sponsored by LinkedIn, Facebook and Twitter, the IPA (the professional body for advertising, media and marketing communication agencies), in partnership with The Marketing Society and The Market Research Society, has launched the first stage of cross-industry research into providing definitive guidance on the role that social media can play and how to measure its effectiveness and return on investment. This exciting presentation explores the status of this ambitious project providing best practices for the different ways to measure effectiveness in business terms. Not to be missed!

Search Engine Optimization (SEO) Capsule

Extracting Consumer Insights from Search Engine Queries
Predictive and non-verbal consumer insights

Benjamin Saulnier, Managing Partner, KOS Research, France
Nicolas Chollet, Managing Partner, Clustaar, France

We can learn from people’s search (engine) behavior patterns. Indeed, by analyzing what Internet users look for in search engines, it is possible to understand the way they verbalize their needs, fears or emotions towards specific products or brands. By manipulating very large databases of search queries, it is possible to discover major trends but also weak signals (projective aspect). This approach can be conducted internationally in a very short timeframe and with few material constraints. One key advantage to this methodology is that it brings objective, scientific, data-based answers to a very large spectrum of market research questions that classical methodologies fail to cover. It will make it possible to identify and predict consumer trends.

User Experience (UX) Capsule

How to Measure User Experience
…and to calculate its ROI

Raimund Wildner, Managing Director, GfK, Germany
Tim Bosenick, Managing Director, GfK, Germany

Usability is no longer enough to explain the value of interaction with technical systems. An efficient, effective and satisfactory attainment of targets is no longer sufficient to explain why certain technical systems are used, purchased and desired more by users, who rate them more highly than other systems. The evaluation of human-machine Interaction (HMI) is also influenced by components of experience and affects. This has coined the term "User Experience" (UX) as an overall concept for new means of researching and quantifying human-machine interaction. For this reason GfK SirValUse, together with the GfK Verein, conducted a series of fundamental studies in 2011 and 2013 to develop an easily applicable model of User Experience.

Tuesday, 17 June

Social Media Dimension (Part II)

The Zero Moment of Memory
An innovative multi-layered hybrid research approach

Nick Drew, Head of Research, Yahoo!, Canada
Olga Churkina, VP, Fresh Intelligence Research, Canada

This one-of-a-kind research is truly thought-provoking and may change the way you use technology. This lively presentation based on client and agency dialogue will illustrate a combination of emerging research methodologies through different technology sources. The audience will be introduced to a multi layered online-mobile hybrid approach with neuroscience experiment and on-line gamification technics – the future of insight development for in-depth understanding of consumer behaviour. Learning from this presentation will enable pioneering innovative projects and understanding how to successfully combine explicit on-line methods and implicit neuroscience experiments into research design. Imagine being able to set the foundation of an innovative holistic cost effective co-created research approach that can bring an in-depth understanding towards consumer behavior in a fun, engaging and insightful manner.


Building Relationships that Matter
Engaging with the multi-channel consumer

Grant Bird, Partner, Hall & Partners, UK

The raison d’être of market research is to aid decision-making. Research can only have a valid contribution if we understand what the client is trying to achieve and help them set measurable objectives – this is a pre-condition to effective brand planning and evaluation. In addressing four key challenges to helping brands plan their digital and social campaigns in the most effective manner, we can help develop work that yields a stronger brand impact and return on investment. Digital activity needs to be given the attention that it deserves in terms of planning and evaluation so that the most inspiring and creative ways to connect with an audience continue to flourish.

Mobile Research Dimension

Smartphone Penetration and Technology Adoption in Global Comparison

Ingo Knuth, Research Manager DACH, Google, Germany
Thomas Utzinger, Research Manager DACH, Google, Germany

From a global perspective online penetration rates vary significantly. However, due to the increase in penetration of connected devices (especially smartphones and tablets) all countries globally have seen a strong uplift in online access over the last couple of years. Smartphone and tablet penetration is catching up with or even overhauling desktop in some countries, shaking up the old order depending on local adaption rates for new technology. While some Western countries (Germany, France) fall behind, new reference markets (e.g. South Korea, Singapore or Norway) for the future of media consumption arise. CCS allows benchmarking of online usage across 56 countries over a four-year period.


Emerging Market Internet Insights
Combining big data and mobile market research best practices

Adam Berman, President, CatalystMR, USA
Jeff Hamilton, Head of Consumer Insights, Nokia, USA

Combining both Big Data from the terabytes of browsing logs and mobile market research via mobile feature phones, Nokia’s consumer analytics has assembled an unprecedented view of browsing behaviors in emerging markets. This market research provides both global brands and local brands the insights needed to best position with emerging market consumers. Because of the rapid proliferation of mobile across the globe and the need to optimize surveys for all devices including less expensive feature phones, CatalystMR will present best practice insights and tips for effective mobile survey research.


Multi-Device, Multi-Purpose, One Connected Consumer
Uncovering the value of multiple screens for online content and advertising

Andrew Consky, Director of Research, AOL, Canada
Cortney Henseler, Director - Consumer Analytics & Research, AOL, USA
Maureen Dawson, Senior Manager - Consumer Analytics & Research, AOL, USA

AOL's multi-national research, completed in October 2013, uncovered the value of multiple screens for online content and advertising. The research was conducted among respondents in the US and Canada who own computers, tablets and smartphones. Shapley analysis, a solution borrowed from Game Theory, was deployed to quantify the relative value of each screen through measuring how each enhances or degrades the overall consumer experience. Learn how and why people transition between devices for different types of content and the impact of advertising in a multi- screen context. The results will give marketers and content creators clear direction for communicating to consumers across these devices and within specific content genres.

Mobile Research Dimension (Part II)

Mobile Behavioural Analytics
A new window on the soul

Anil Kaul, CEO, AbsolutData, USA
Mark Kingsbury, Global Head: marketing science, TNS, UK

We look at two themes at the heart of marketing today − the need to work with “big data” and the need to better understand how and where mobile fits in. The mobile phone is central to our lives in so many different ways. The data that are generated as a result of its usage tell a story about the shape and pattern of our days which offers the opportunity to understand with detail and precision where, when and how tech companies, service providers and brand marketers can most powerfully engage. We will showcase how analytics can guide the process of identifying patterns, helping structure diverse and unstructured data sets and build frameworks that allow us to use them to address the real life marketing challenge of how to best leverage mobile to connect with consumers.


Usage of Smartphones in Shopping Malls
Context based mobile surveying using geodata

Carsten Andreasen, Nordic Research Manager, Google, Denmark
Johanna Fyrbjörk, Head of Research Innovation and Applied Technology, Ipsos, Sweden

In an era where respondents are losing interest in surveys faster than ever before, research using a mobile app is an ideal research technology for engaging with people at the point of experience. By surveying shoppers in Sweden close to the in-store experience, Google and Ipsos was able to get new, detailed insights regarding the new digital shopping experience. Using an innovative combination of mobile surveying and geo data, the research project was able to collect data very close in time to the actual behavior.


What do Wearable Devices Bring to Market Research?
Are wearable devices like Google Glass viable alternatives to mobile handsets for market research?

Alex Johnson, Head of Innovation, Kantar, UK

Are wearable devices like Google Glass viable alternatives to mobile handsets for market research? Our emphasis is on image capture for diary and journal studies where handsets deliver a point-of-experience advantage over other methodologies, but where the convenience of quick eye or wrist-level photography could provide additional benefits. It may be easier to capture images and they may be more representative of the experience – but might the quality and volume lead to difficulties with codification? We’ll assess the respondent experience, the types of image captured and how image recognition techniques we use for mobile image data could be applied. We’ll also report on the technology, covering usability, reliability and an initial view on integration to the data collection process.

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Speakers/authors

Opening Keynote Speaker

Stefan Lindegaard

Stefan Lindegaard

Author and Strategic Advisor, 15inno, Denmark

Stefan Lindegaard is an author, speaker and strategic advisor. His focus on the topics of open innovation, innovation culture and communication for innovators has propelled him into being a trusted advisor to many large corporations. He believes open innovation requires a global perspective and he has given talks and worked with companies on open innovation in Europe, South America, the U.S. and Asia.

Stefan Lindegaard has written three books: Social Media for Corporate Innovators and Entrepreneurs: Add Power to Your Innovation Efforts (August 2012), Making Open Innovation Work (Oct 2011) and The Open Innovation Revolution (May 2010). His blog is a globally recognized destination on open innovation and innovation culture.

Watch: "Open Innovation" talk with Stefan Lindegaard at the re:publica conference 2012


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Hotel & Venue

With an excellent city center location, the Hilton Stockholm Slussen is situated just nearby the historic old town and is within walking distance to many of Stockholm’s main attractions. The area allows enjoying chic Swedish design shops and admiring the beautiful Riddarfjarden waterfront, lined with colorful 17th Century houses.

All bedrooms feature stylish Swedish décor and are filled with daylight and modern amenities. Executive rooms and suites allow guests an exclusive access to the contemporary executive lounge and lovely city and sea views.

The hotel features 2 restaurants with Swedish & international cuisine and stunning city views, along with Eken Bar presenting Stockholm skyline. Guests at Hilton Slussen can also take the opportunity to relax in the hotel sauna or work out in the gym.

Go Green

Hilton Stockholm Slussen is one of the first environmentally certified hotels in Scandinavia. The hotel has the toughest environmental certification in the world: The Nordic Swan. The Hilton Stockholm Slussen is the first hotel in Sweden with organic certified breakfast. From 28th April 2011 60 000 bees live on the hotel rooftop and their honey is being served at the *KRAV-labeled breakfast buffet as one of 20 ingredients certified as organic.

For more information on Hiltons commitment and responsibility towards sustainable future please click here.

Hilton-Stockholm Slussen Hotel

Address:

Hilton Stockholm Slussen
Guldgränd 8, Box 15270
Stockholm 10465
Sweden

Telephone: +46-8-5173.5300
Fax: +46-8-5173.5311
E-Mail: stockholm-slussen@hilton.com

Hotel & venue's website


Hotel reservation

Click here to access reservation page to book at preferential rate*

* Please note:

  • Preferential room rates are only available to conference delegates.
    ESOMAR does not guarantee the lowest room rate when reserving hotel rooms via our online booking form. Please visit the hotel website to ensure you are receiving the best rate for your stay.


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Registration pricing

Member preferential rates: To take advantage of the preferential member rate, you can apply for membership while filling in your event registration. Please note - it is not necessary to apply for membership separately. Once you have registered, both the membership fee (plus one-time administration costs) and reduced member fee will then be applied.

Early Bird rate (until 28 March 2014)
Members
Non-members
Regular delegate (Full Conference) EUR 1120 EUR 1620
Regular delegate (1 Day Entrance) EUR 850 EUR 1000
Academic* EUR 720 EUR 720
Graduate & Young Professional* EUR 500 EUR 720
Exhibition Stand Personnel EUR 500 EUR 500

* Read the conditions that apply for registration carefully.

Standard rate (29 March 2014 - 22 May 2014)
Members
Non-member
Regular delegate (Full Conference) EUR 1320 EUR 1820
Regular delegate (1 Day Entrance) EUR 850 EUR 1000
Academic* EUR 720 EUR 720
Graduate & Young Professional* EUR 500 EUR 720
Exhibition Stand Personnel EUR 500 EUR 500

* Read the conditions that apply for registration carefully.

Late rate (23 May 2014 - 15 June 2014; includes on-site registration)
Online registration open until 12 June 2014,
16:00 GMT. On-site registration is possible.
Members
Non-members
Regular delegate (Full Conference) EUR 1520 EUR 2020
Regular delegate (1 Day Entrance) EUR 850 EUR 1000
Academic* EUR 720 EUR 720
Graduate & Young Professional* EUR 500 EUR 720
Exhibition Stand Personnel EUR 500 EUR 500

* Read the conditions that apply for registration carefully.

Cancellation Policy

If you are unable to attend, a substitute may attend in your place. Please note, however, that the status of the replacement delegate (member/non-member) may affect the original fee charged. Cancellations must be received by ESOMAR in writing or you will be considered a No Show (no refund given). All refund claims must be received within 5 working days after the event has been held. The cancellation charges will apply irrespective of whether the registration fees have been paid or not.

The following charges will apply:

  Conference
Until 28 March 2014 No charge.
Full refund given
After 28 March 2014 Cancellation charge:
EUR 400

Cancellation fee can only be waived upon receipt of visa refusal document.

Disclaimer

My enrolment, attendance and/or participation in ESOMAR’s Digital Dimensions 2014 constitutes my agreement and understanding that ESOMAR is permitted to photograph, record and use my name, picture, portrait, likeness, voice and statement(s), as well as any compilation(s) that may result there from. I further acknowledge that all photographs, videos and other recordings of me in any media or medium used and taken by ESOMAR are owned solely by ESOMAR and it alone may copyright those materials containing same. ESOMAR has the right to edit the foregoing in any manner it deems appropriate and such right may be exercised without any inspection, review or approval by me. ESOMAR shall also have the right to use and employ such video and photography for use on television, the Internet (including on the ESOMAR’s website) and in conjunction with the advertising, publicity or promotional materials of ESOMAR. Nothing herein will constitute any obligation on the part of ESOMAR to use, photograph or record me or make any use of the rights set forth herein. I fully understand the content, meaning and impact of this release.



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