Congress 2012 marks ESOMAR’s 65th anniversary – a milestone that calls for celebrating our industry’s global achievements to date and more importantly, for painting a vibrant and compelling vision for the future of market research.
There is a widespread sense that we have talked for 20 years about Asia as representing the future. Now the global economy has positioned Asia as a driving force of the world economic recovery. Asia is no longer the next thing but the thing.
In this context, business must find the way to invest in innovation and capabilities. How can market research help business exploit the opportunities that the economic situation is bringing to the region? How can local Asian market research companies leverage global opportunities to expand and grow their business? And what are clients looking for? How can local and international companies best utilise existing skills and maximize resources?
The answers to these critical questions will be the engine that drives the Asian research industry to react and adapt quickly to the new context.

Gerald Ong is Senior Manager for Research Operations and Vendor Management in J.D.Power Asia Pacific, Singapore office.
He is responsible for the management of all sampling and data collection efforts for J.D.Power’s syndicated and proprietary studies in the APAC region covering 7 key markets, namely, India, Thailand, Taiwan, Indonesia, Philippines, Malaysia and Vietnam.
For the past 2 years, Gerald has also been spearheading the company’s efforts in transitioning from traditional data collection methodologies such as face-to-face to online sampling.
Gerald has close to 10 years of market research experience, especially in the area of regional project management.
Gerrit “Pim” Kuyntjes is the Vice President of the Singapore office for J.D. Power Asia Pacific. He leads the development of research, analysis and consulting for the Asia Pacific automotive and IT/service industries, and interfaces with the headquarters offices of J.D. Power Asia Pacific in Tokyo and with the corporate offices of J.D. Power and Associates in Westlake Village, California.
Prior to joining J.D. Power Asia Pacific in 2002, Mr. Kuyntjes was a partner at Alliant, Inc., a Tokyo-based management consulting firm, with responsibility for its Japan market entry consulting practice. Previously, he was the Japan representative and general manager of eMarketer Japan LLC. His responsibilities included the establishment and management of the Japanese subsidiary of New York-based research company eMarketer Inc.
Previously, Mr. Kuyntjes worked as research director at Destination West in Tokyo. In this capacity, he was responsible for developing and directing international automotive research programs, as well as the planning of international advertising campaigns for Japanese and multinational clients.
Mr. Kuyntjes received a doctoral degree in mass communication from the Katholieke Universiteit Nijmegen in the Netherlands.
The 29-storey, 561-room hotel is located in the heart of the exciting "Golden Triangle", the city's prime business and shopping district and is adjoining to the prestigious Starhill Gallery. It is also strategically located on "Bintang Walk", the lively and vibrant shopping strip where shopping centres house upscale brands, a vast variety of restaurants and entertainment outlets.

JW Marriott Hotel
183 Jalan Bukit Bintang
Kuala Lumpur, 55100 Malaysia
Telephone: +60 3 2715 9000
Fax: + 60 3 2715 7000
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