FRONTIERS
Overview
The world is transforming. Each new day presents unexplored terrain and uncharted frontiers. Venturing into these new spaces can be daunting but with knowledge, creativity and experimentation the opportunities for growth are vast.We will explore how research pioneers this new business and societal paradigm, sets the trends and responds with new and better solutions.
Congress 2008 wants to challenge the status quo, inviting you to think beyond the here and now, focusing your attention on everything that is cutting edge, innovative, creative, and ‘business unusual’.
Enterprise and surprise should be the mood of our congress in Montreal.
A word on Montreal, this is a city with a dual personality. It is an exciting mix of European warmth and North American modernity with a history of rich tradition, a mosaic of cultures, and a passion for the future. The city is bubbling with creativity and innovation making it the ideal setting for ESOMAR’s first flagship Annual Congress outside of Europe.
FORMAT
We want to hear about leading edge thinking and novel and non-conventional approaches from intellectually stimulating speakers and companies who bring solutions, broaden our vision and provide inspiration.The programme will allow for different styles of presentation, from classic paper to ‘fast’ presentation sessions (Pecha Kucha), World Café, round table and panel discussions.
Programme committee
| Guillermo Oliveto Programme Committee Chair General Manager, CCR Group/IRI, Argentina |
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Tim Bohling Vice President, Market Intelligence, IBM Americas |
| Anne Kirah Head, Future Alliance, Denmark |
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| Jean-Marc Léger President and Economist, Leger Marketing, Canada |
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Dave McCaughan Strategic Planning Director, McCann WorldGroup, Asia-Pacific |
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Elisabeth Vorwerk Senior Brand Intelligence Advisor, Beiersdorf (NIVEA brands), Germany |
KEEP ME INFORMED |













