the initiative
The ESOMAR Developing Talent initiative is aimed at enhancing the skills, know-how and expertise of future market research professionals. Fostering new talent and diverse professional skills is a key condition for growth in the market research profession.
Our goals
- To promote the value of market & opinion research
- To enhance the skills, know-how & expertise of current and future MR professionals
- To bridge the gap between academic research & a practitioner real world experience
- To facilitate effective decision making
Overview of activities
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ABOUT
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| Mini event at Rotterdam School of Management | Provides MBA students with insight into the world of market research practice and an opportunity to network with practitioners. Read more |
Academics, MBA students at RSM and ESOMAR members |
| Young Researchers Award | Giving young researchers the chance to show case their skills and help make a better world. Read more |
Young researchers under the age of 30 |
| Graduate/Young Professional Membership | We offer a special rate and a wide-range of benefits to assist you, as Graduate / Young Professional member, in making those first steps into the industry and in keeping you informed and in the know. Read more |
Young Professionals and students under 30 |
| Future Talent Meets the Industry |
ESOMAR programme whereby the market research industry can communicate to students through their professors. Read more |
Academics and students |
| Decision Makers' Guide |
12 key questions to evaluate the real quality of consumer evidence. Read more | Buyers and providers of market research |
| Masterclass | Interactive debate on the best way to develop the consultative skill set needed by professionals. Read more | Buyers and providers of market research |
| BOOK: Market Research Best Practice |
Compilation of the best discussion papers, case studies and methodologies from ESOMAR. Read more |
Buyers and providers of market research, marketers, academics |
| BOOK: Market Research Handbook |
Comprehensive state-of-the-art reference for researchers following the structure of the decision making process. Read more |
Buyers and providers of market research, academics, students |
| BOOK: Market Research Explained |
Overview of market research for those new to or not directly involved in Market Research. Read more | Students and business |
| Client Forum |
Platform where users of research discuss and exchange ideas. Read more | Buyers of market research and marketers |
| MBA Project |
ESOMAR sponsored initiative for MBA students. Read more | Academics and students |
| Marketing Research Career Network |
Enables high quality recruitment for market research professionals worldwide. Read more. |
Buyers and providers of market research, academics, students and recruitment agencies |
| Developing Talent Workshop |
Teaches how to integrate consumer evidence from various sources. Read more | Buyers of market research and marketers. |