Global Market Research 2007


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Publications

EUR 58 (p&p included)
Members EUR 50 (p&p included)
"Market Research Explained  is a must read for any manager interested in the voice of the market". Read Reviews

 

EUR 500 - Print (p&p included) & Free PDF
Members EUR 200 - Print (p&p included)
Members download
PDF versions for Free at My ESOMAR

 

EUR 175- (p&p included)
Members EUR 145- (p&p included)
"This book will definitely find a place on the corner of my desk". Read Review

 

EUR 90- (p&p included)
Members EUR 75- (p&p included)

Global Market Research 2007

ESOMAR Industry Report

Date of publication: 17.09.2007
ISBN: 928310209

Global Market Research 2007 is the 19th annual industry study undertaken by ESOMAR and the second to be developed in cooperation with KPMG Business Advisory Services. The latest edition provides the most comprehensive assessment yet of the sector's global landscape.

report preview

The report includes:

  • Global and regional highlights
  • Turnover and growth data on 74 countries
  • Breakdowns on spend by research method, design and client sectors
  • Insight from the industry’s leaders
  • Analysis of the industry’s outlook and competitive environment
  • Summary of findings of a study on the growth of international research
  • Focus on two specific sectors – retail and pharmaceutical – looking at developments that are shaping the market research industry in these areas
  • An overview of technological developments and their impact on the research
  • The clients’ perspective providing insight on what matters to them as they decide how and where to spend their research budgets
  • A look at the Top 25  firms, market consolidation, and key financial figures of the top 10 companies
  • An Industry Journal capturing the main events of the last 18 months

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Price

Non-members:
EUR 350- for printed report and EUR 250- for PDF report

Members:
EUR 150- for printed report and free PDF download in My ESOMAR