SHIFTING PARADIGM
Beyond our frontiers
Gabino Gomez CarbajalAbstract
This keynote presentation explores the compelling story of a Latin American company (Barcel/Bimbo Group) breaking international barriers, showing that success is a real possibility for the region:
- Who we are?
- Which are our values?
- The bases of our transformation
- Our internationalization
- 10 imperatives as learnings
- Q&A
Gabino Gomez Carbajal
Gabino is a respected Mexican personality, well known within the Latin America business environment, he holds a bachelors degree in marketing by ITESM, post grade in Direction & Management by IPADE and MBA from the University of Miami. Currently he is Director General of Barcel Division from Bimbo Group, his previous functions within the Group include: Latin America Director (based in Buenos Aires) and Commercial General Director (based in Mexico City).
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