FRAGRANCE 2009
THE TRENDS MISTRAL
CANNES / 22 - 24 JUNE
Pascale Elmalan
Marketing & Market Research Fragrance Specialist, France
P. Elmalan, formerly Takasago's EMEA Fragrance Marketing & Market Research Director, one of the world's leading fragrance & flavor supplier, creating fragrances for perfumes & cosmetics. Prior to joining Takasago in 2002, Pascale lived in Japan and then founded Actys - a market research & marketing consultancy company- which she ran for 10 years before selling it to the Cohesium group. Pascale Elmalan has worked extensively in FMGC markets, fragrances/cosmetics, fashion and luxury industries, all for which she conducts international projects for major clients and particularly in perfumery.
Recognized as a specialist in creativity and an expert on the Asian market, she is the author of various articles and chapters in different books & reviews including "Parfums & Cosmétiques : une industrie du rêve et de la beauté", "Stakes & Professions in Perfumery". She is also an active member of professional associations such as C.E.W (Cosmetic Executive Women), Société Francaise des Parfumeurs and Adetem.
She has a Post Master Degree in industrial pharmacy, an international MBA, a certificate of Asian Economic Studies and the certificate of the Manhattan Institute of Management. She lives in Paris.