ASIA FAST FORWARD
Matthew Wang
Director, MAP Research & Consultancy China
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Mr. Wang has more than 10 years of market research and analysis experience with expertise covering brand analysis, advertising effectiveness, product concept assessment, consumer segmentation, service process design and management, and name and brand selection. Mr. Wang has moderated nearly 1,000 focus groups and published findings in the Financial Times and China Daily. He holds an EMBA from CEIBS and a B.A. in management.
He is fluent in English and Chinese.
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