AN ESOMAR WORLD RESEARCH FORUM
Overview
THE ONLINE EVOLUTION
In the next three years almost 75% of all multinationals will double their investments in technology 2.0. These investments allow companies to take advantage of hosted services which facilitate creativity, collaboration and sharing among their clients and customers.
This forum captures the mood that new technologies are inspiring. The impact of this Online Evolution in various spheres has allowed for new challenges and opportunities for the research industry by creating a role for researchers - the successful business application of online tools.
Interactive by nature, our forums are designed to stimulate in-depth discussion in a broader business context by addressing strategic business concerns rather than focusing on specific research techniques and practices. Space is limited to keep this forum interactive and full of quality debate.
ADVISORY BOARD
We are grateful to our Advisory Board for their support and guidance in creating this special forum:
Nick Buckley
Director, New Social Media
GfK, UK
Marc Drüner
CEO
trommsdorff+drüner, Germany
Patrick Eikelenboom
Director, Digital Marketing
Mars, Germany
Ray Poynter
Director
Virtual Surveys, UK
Edward (Ted) Speroni
Director, HP.com
Hewlett-Packard, France