Qualitative 2008

 


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GETTING INTIMATE

Overview

In a world where individuality, independence and autonomy are often celebrated, a deep-rooted sense of belonging draws together people to work, play and live in real or virtual communities. The ESOMAR Qualitative Conference 2008 explores this new concept of intimacy and builds on some of the most forward thinking topics from last years edition.  

In Istanbul we will explore what it means to get close to consumers, clients and other disciplines, and the transformative effect this has on the qualitative discipline.

Programme committee

Sangeeta Gupta
Director, Consumer Insights
PepsiCo, India

Sharon Dimoldenberg
Divisional Director
GfK NOP, UK

Karina Meyer
Consumer and Market Insight Manager
Unilever, Brazil

Pervin Olgun
Chair Person of the Board
Barem, Turkey

Sandrine McClure
Head of Qualitative
Reperes, France

Steve August
CEO
Revelation Global, USA


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