Programme
Monday 27 November
| 09:00 - 17:00 | Workshop Advanced quantitative techniques |
| 10:00 - 17:00 | Conference registration |
| 19:00 - 20:30 | Welcome reception |
Tuesday 28 November
- Conference day 1
- Networking drinks
WELCOME AND OPENING OF THE CONFERENCE
| 09:00 - 09:15: | Opening Fredrik Nauckhoff, ESOMAR Immediate Past President Introduction to the programme and keynote Randall K. Thomas, Programme Committee Chair and Director and Senior Research Scientist, Research and Methodology, Harris Interactive, USA |
KEYNOTE
| 09:15 - 09:45 | The future of online research
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| 09:45 - 09:55 | Q&A |
QUALITY OF PANELS
| 09:55 - 10:00 | Introduction by session chair Randall K. Thomas, Harris Interactive, USA |
| 10:00 - 10:25 | Panel and Data Quality: Comparing Metrics & Assessing Claims Renee Smith, Holland Hofma Brown, Harris Interactive Inc., USA |
| 10:25 - 10:50 | The effect of conditioning when re-interviewing A pan-European study Trixie Cartwright, TNS plc, London, UK Clive Nancarrow, Bristol Business School, UK |
| 10:50 - 11:00 | Discussion |
| 11:00 - 11:30 | Refreshment break |
| 11:30 - 11:55 | Assessing individual respondents’ quality: An innovative scoring system Christian Loeb, Adriane Hartmann, MediaTransfer AG Netresearch & Consulting, Germany |
| 11:55 - 12:20 | Attitudinal differences Comparing people who belong to multiple versus single panels Brian Fine, Con Menictas, Dimitrio Casdas, AMR Interactive, Australia |
| 12:20 - 12:45 | Benefits and challenges of multi-sourcing Understanding differences between sample sources Olivier de Gaudemar, OTX, USA |
| 12:45 - 13:00 | Discussion |
| 13:00 - 14:00 | Lunch |
| 14:00 - 14:15 | Company presentation - Confirmit The next generation sample selection and panel management platform |
| 14:15 - 14:30 | Quality Standards for Panels Adam Phillips, Chairman, ESOMAR Professional Standards Committee |
| 14:30 - 14:40 | Discussion |
| 14:40 - 15:15 | The effects of panel recruitment and management on research results A study across 19 online panels Pieter Willems, Millward Brown / Centrum, Netherlands Robert van Ossenbruggen, ProCression, Netherlands Ted Vonk, Onderzoekpaleis, Netherlands |
| 15:15 - 15:25 | Discussion |
THE RESPONDENT
| 15:25 - 15:30 | Introduction by session chair Niels Schillewaert, InSites Consulting, Belgium |
| 15:30 - 15:55 | Motivations to join What language do online panellists need to hear to volunteer? Howard R. Moskowitz, Alex Gofman, Moskowitz Jacobs Inc., USA Leyla Namiranian, Decision Analyst, Inc., USA |
| 15:55 - 16:20 | The games we play A psychoanalysis of the relationship between panel owners and panel participants Pete Comley, Virtual Surveys Limited, UK |
| 16:20 - 16:30 | Discussion |
| 16:30 - 17:00 | Refreshment break |
| 17:00 - 17:25 | It’s the culture, stupid! A cross-cultural comparison of data collection methods Bart Wichers, Evelien Zengerink, TNS NIPO, Netherlands |
| 17:25 - 17:50 | Building online multi-cultural opinion communities The next level of panel research? Adriana Rocha, Claudia Feler, eCGlobalPanel Inc., USA |
| 17:50 - 18:00 | Discussion |
| 18:00 - 19:00 | Networking drinks |
Wednesday 29 November
- Conference day 2
- Farewell drinks
INDUSTRY ISSUES
| 09:00 - 09:05 | Introduction by session chair Kees de Jong, Survey Sampling International, Netherlands |
| 09:05 - 09:25 | Privacy laws, internet scams and other challenges affecting panel research Strategies to mitigate risk and build trust David Stark, TNS Canadian Facts, Canada |
| 09:25 - 09:30 | Discussion |
| 09:30 - 09:55 | Refreshment break |
NEW TECHNOLOGIES AND DEVELOPMENTS
| 09:55 - 10:00 | Introduction by session chair Efrain Ribeiro, TNS, USA |
| 10:00 - 10:25 | Social class and life style differences between modes of data collection Niels Schillewaert, Annelies Verhaeghe, InSites Consulting, Belgium Bert Weijters, Vlerick Leuven Gent Management School, Belgium Prof. Dr. Kristof De Wulf, XL Online Panels, Belgium |
| 10:25 - 10:50 | Gaining synergy through multi-method research A Nokia Trends case study Ivan Casas, Gonzalo Peña, eCMetrics, USA Calixto Pérez-Galán, Nokia Latin America, Mexico |
| 10:50 - 10:55 | Discussion |
| 10:55 - 11:20 | How not to kill the goose that lays the golden egg A new approach to incentives in online access panels Pete Cape, Survey Sampling International, UK |
| 11:20 - 11:45 | Emerging from the shadow of consumer panels B2B challenges and best practice Marek Vaygelt, Freelance Consultant, UK |
IMPROVING DATA QUALITY
| 14:30 - 14:35 | Introduction by session chair Roberto Sainz, Grupo Zena, Spain |
| 14:35 - 14:55 | Ensuring data integrity for business decisions An in-depth analysis of the components that affect data quality David Day, Ralph Risk, Jenny Koo, Lightspeed Research, UK Birgi Martin, Lightspeed Research, USA |
| 14:55 - 15:15 | Response rates: Avoiding the red herrings Andrei Postoaca, Ipsos Interactive Services Europe, Romania |
| 15:15 - 15:35 | Great results from ambiguous sources Cleaning internet panel data Theo Downes-Le Guin, Joanne Mechling, Doxus, USA Reg Baker, Market Strategies, USA |
| 15:35 - 15:45 | Discussion |
| 15:45 - 16:15 | Interactive Group Session Presentations Moderated by: Kees de Jong, Survey Sampling International, Netherlands |
| 16:15 - 16:40 | Refreshment break |
| 16:40 - 16:45 | Introduction to keynote Randall K. Thomas, Harris Interactive, USA |
KEYNOTE SPEAKER
| 16:45 - 17:15 |
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| 17:15 - 17:20 | Q&A |
PROGRAMME SUMMARY AND CLOSING
| 17:20 - 17:30 | Programme Summary Randall K. Thomas, Harris Interactive, USA |
| Closing of the conference José Ignacio Wert, ESOMAR President |
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| 17:30 – 18:00 | Farewell drinks |