FUTURE TALENT MEETS THE INDUSTRY

• What is it?
• How is it done?
• Where and When?

Past participating students

Developing talent
Activities

• Decision-Makers' Guide
• Masterclass
• Market Research Best Practice
• Market Research Handbook
• Client Forum
• Market Research Explained
• MBA Project
• Marketing Research Career Network
• Future Talent Meets the Industry

Publications

	EUR 58 (p&p included)
Members EUR 50 (p&p included)
"Market Research Explained  is a must read for any manager interested in the voice of the market". Read Reviews

 

	EUR 500 - Print (p&p included) & Free PDF
Members EUR 200 - Print (p&p included) Members download PDF versions for Free at My ESOMAR

 

	EUR 175- (p&p included)
Members EUR 145- (p&p included)
"This book will definitely find a place on the corner of my desk". Read Review
	EUR 90- (p&p included)
Members EUR 75- (p&p included)

FUTURE TALENT MEETS THE INDUSTRY

ESOMAR Congress 2007

Name: Sarah Meinhardt

Nationality: German

Year of birth: 1983

University: Universiteit Maastricht

Title of course/programme: Master of Science in International Business – Programme: Strategic Marketing

Professional/career ambitions:

At the moment my career ambitions are relatively broad, since I am interested in so many fields. On the one hand, I see myself on the company side either in Product & Brand-management or on the more strategic side, which would then be market research. Going even more to a strategic area, my other interest lies within strategic consulting. In general, I am looking for a motivating and challenging job within an international atmosphere with a new challenge to tackle every day.

Interest in Market Research:

First of all, I have to admit that participating at the Congress has ‘revamped’ my personal view and with this, my interest in market research. Before, my curiosity was mainly driven by my own master thesis on innovation and brand-rejuvenation. Yet, after having had the chance to speak up, share thoughts with professionals and participate in very interesting workshops, my interest in the research industry has been sparked. In my opinion, the interesting part are the ever changing tasks and the strategic and with that forward-looking responsibility that comes with a market researcher.

Final word on Market Research:

As paradoxical as it may seem, what is needed right now is marketing for market research!

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