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- What does research 2.0 mean to consumers in Asia Pacific?
- Keynote: Wendy Tso
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- Excitement drives successful innovation in Asian markets!
- Acting global and thinking local
- From Bricolage to Pho
- The global consumers’ view on corporate responsibility
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- TV Consumption is growing
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- What ya doin’?
- How reliable is my audience?
- Tapping the wire
- Managing media planning and brand positioning across media platforms
- The French experience
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- A holistic approach to the measurement of WOM
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- Keynote: Walter Naeslund - Truth, transparency, and the death of privacy
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- Are women under stress?
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- Scent as rich communicator for brand identity
- There is no retail like travel retail
- Magical mystery tour
- Putting fragrance in perspective
- The sweet smell of success
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- Chemistry of seduction
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- Sensetter
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- Keynote: Christophe Laudamiel
- Keynote: Francis Kurkdjian & Marc Chaya
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- The impact of the economic crisis
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- Advertising in times of crisis
- Me-to-we research
- When consumption becomes political
- Gaming 0.0
- Marketing & business intelligence architecture
- From social engineering to social networking
- Protection or participation?
- On the edge or over the edge?
- Sustainability as a monetary brand value
- Sustainability, higher margin opportunities & economic crises
- Are communities an answer to the economic recession?
- Darwin or lose?
- The ‘ANT’ and the grasshopper
- The future of work
- Could I just ask you a few questions as you have sex on this park bench…?
- Evaluating social mission projects in emerging & bottom of the pyramid markets
- Managing knowledge, maximising returns
- Information à la carte
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- Today is actually tomorrow!
- Integrating research in crisis management decision-making
- Looking under the hood of CSR
- Pecha Kucha / THE GLOBAL EXPEDITION
- The longest day
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- More, more, more
- Building citizen dialogue
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- It takes three to Tango
- KEYNOTE - Renewed optimism on financial markets with current green shoots?
- KEYNOTE - The science of shopping in crisis
- KEYNOTE - Creativity: The found symbol
- KEYNOTE - Market research and management
- KEYNOTE - Strategy for Sustainability
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- Social media trends around the world!
- Innovative online research
- Inspiring change
- How to be successful in co-creation research?
- Getting answers without asking questions
- Bloggers as research partners
- Keynote round table - Social Networks: The Big Players
- Online community platforms
- Cultural differences: draw or barrier?
- “Tweetmiotics”
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- ESOMAR 26 Q
- ARF Online Research Quality Council
- ISO STANDARDS
- The sourcing challenge
- It works for us but does it work for them?
- Social networking
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- Company Presentation: Confirmit
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- Even better than the real thing
- From spinning a yarn to weaving a rich tapestry
- Market research
- What women want
- A human centred innovation approach
- Deeply understanding the mind to unmask the inner human
- Integrating qualitative methods with biometrics
- Cognitive Interviewing
- Brands and consumers co-creation
- Shedding light on the digital grey areas of teen dating violence
- Stripping the wall paper
- KEYNOTE - The post recession behavioural trends
- If you got it, you flaunt it
- Semantic mining or what we can read between the lines
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- Healthcare 2008
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- The healthcare journey
- The 65+ Consumer
- The power of Communication
- Consumers going online
- What do you do when everything is OTC?
- Brand iconography
- The battle between Venus and Mars?
- Effective communication through market research
- Do I want to be beautiful?
- How potent is my potion?
- Determining the market for a new vaccine
- Contrasting two cultures
- Who's eaten my porridge?
- Fast Moving Consumer and OTC Products
- Jonathan Lord
- A matter of belief
- Francesco Morace
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- Healthcare 2008 - Overview
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- Russia's New Lifestyle Elites
- Car Talk
- Boosting the Impact of Innovation
- Closing the offline / online gap
- Retaining After Sales business at the Branded Automotive Dealership
- Automotive Dealerships in China
- Turning point of sale into an image and sales accelerator
- Sustaining Personal Mobility in the evolving Urban Living context
- Marketing Sustainable Cars
- Effectively Managing the Brand Experience
- Delight or Defection
- Grasping the Moment of Truth
- The Russian Market
- Shai Agassi
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- Asia Pacific 2008
- Overview
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- Measuring the business elites of India and China
- The quest for on-line quality research
- A tale of two cities
- Using global online panels
- Image subjectivities
- India, China, Australia, Japan
- Three generations, one big market
- A global method, a local approach
- Circuits of cool
- Homogeneity or heterogeneity?
- Real environments
- Dreaming of red mansions
- India - one in a billion!
- From bullock carts to techno-toys
- Of heads and hearts and cultures apart!
- Me _dia or You_dia?
- Tony Fernandes
- THE BIG DEBATE
- Inside the affluent space
- Asia fast forward - So what needs to happen?
- Survey Sampling International
- Market Xcel Data Matrix
- Confirmit
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- Latin America 2008
- Overview
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- The Glo-cal branding toolkit
- The power of emotions
- The secrets of neuromarketing
- Neurosemiotics
- An ocean of brands
- The new technique of deprivation
- No latin love
- Bridging market paradoxes
- Latino Youngsters
- The myth of the global brand
- Cyber quali
- Future Visions
- Brazil breaks barriers
- Beyond our frontiers
- Internet on wheels
- Opening Keynote - Rosy Ocampo
- Confirmit
- iMotions Global
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- WM3 2008
- Overview
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- The glue
- Media engagement
- Streaming TV: making the connection
- A great partnership
- Bringing magazine measurement into the 21st Century
- Using multi media measurement
- Developing guidelines for out-of-home media audience measurement
- Building cross-media norms
- Where do you really watch when you are seeing?
- Should we forget advertising awareness?
- PPM and RFID
- Qualitative insights to solve a luxury problem
- Project Apollo
- Panel discussion: getting the media mix right
- Cross media consumption and sales impact
- Recency: Effects and comparisons
- How advertising effects loyalty
- Measuring responsiveness from a 360° angle
- Audience value across media
- Scoring media for ROI potential
- The advertisers view
- May I have your attention?
- The mobile brand experience
- Game, set, match
- Response to the WFA Blueprint challenge
- Global research technologies to measure media today... and tomorrow
- Analytic Partners
- WARC - World Advertising Research Center
- GMI (Global Market Insite)
- In-store advertising
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- Networking with Spotme
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- Innovate 2008
- Overview
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- Text analytics in market research
- Beyond benchmarking
- Gregg Fraley
- Setting the innovation agenda
- Serious play
- Innovation and the emotion commotion
- Building innovation
- The virtual sofa
- Designing the future
- Generating and testing the ideas that will smell just right
- Healthy innovation
- Building the bridge
- The "co-creation revolution"
- How original
- Leverage the online space to generate ideas
- Somatic markers
- The network of favours
- The qualitative fingerprint
- The world is changing
- Venue
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- Sponsorship
- Exhibition
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- Panel Research 2008
- Overview
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- Don't ask. Listen.
- Panel-based mobile online research
- Without a net
- Between random samples and online panels
- Analytic implications of panel data quality
- Opening Keynote
- Panel 3.0
- Turning the super tanker
- Client run panels & web 2.0
- easyJet community
- Collaborative panel management
- Measuring the value of respondent engagement
- Pavlov revisited
- Digital moms
- A deep dive into the river
- Opening Keynote
- The Voice of the Client
- Confirmit
- Venue
- Sponsorship
- Participating Companies
- Exhibition
- Invite a Colleague
- Marketing material
- Press Area
- Participating companies - by country
- The Online Evolution 2008
- Qualitative 2008
- Overview
- Programme
- The future is hybrid
- The role of helpers in advertising
- Bag stories
- It’s engagement, but is it research?
- Intimate and intimidating
- Living in and adapting to a culture of exposure
- Together we build the future
- Technography / ethnography in the real world
- Structured sense-making
- The culture karma chameleon
- In search of platform nine and three quarters...
- Me, myself and I
- Opening Keynote
- Getting intimate with our world
- Do we need pragmatic polymaths to boost the qualitative research industry?
- Implications of web 2.0 in research
- Kiss Kiss - New Cultures Emerge Where Old Cultures Meet
- Anticipation marketing
- Topics
- Timetable
- Venue (Hotel booking)
- Exhibition
- Invite a Colleague
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- Participating companies
- Brand Forum 2008
- Overview
- Invite a Colleague
- Recommend a Speaker
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- Brands, trust builders and multi-company social brand initiatives
- Brand fashioning
- FIREBRAND | SOUL+STORY+INTEGRATION
- Interactive Session
- The Alchemist’s Guide
- A journey through the world of global brands
- Making Emotion Work for You
- New ways of creating brand value
- Experience: The Heart of a New Category
- Brand Experience from an ethnological perspective
- Sound identity
- Brands and brand portfolio
- Panel Discussion - It's a Brand New World
- Branded Goods
- Successful branding
- Venue
- Marketing material
- Participating companies
- Congress 2008
- Overview
- Programme
- Virgin USA
- Improving health through research with impact
- Regional adaptation of multinationals
- Media reach
- Anticipating Tomorrow's Societal Change Today
- Megacities as the new frontiers
- Girls and leadership
- Flood warning
- The green shoots of technology
- Global cities forum
- The power of co-creation
- Loser, hero or human being
- Exploring markets with agent-based computer simulations
- Truth beyond common beliefs
- Getting animated about emotion
- Digital video at the service of research
- The supreme sensory experience
- Chinese frontiers
- Can online panels be truly global?
- Digital divorce or digital love affair
- Realism in research
- Social graph theories
- Rich insights into developing markets
- Crossing the frontier
- Marketing research in 2038
- Where has all the science gone?
- Kuschel, kuschel, kuschel
- Succeeding in a multi-cultural society against a monopolistic brand
- The impact of climate change on business
- A world of chicken flavors
- Between a rock and a hard place
- Luxury
- Innovation Lab
- Let It Flow
- Reaching through the crystal ball
- Storytelling with International Millionaires
- The ROI of customer satisfaction research
- Crossing 18 borders at the same time
- How Disney bridges the multi-cultural divide
- Learning to win
- Always on You
- The Perfect Stranger
- You can't judge a book by its cover!
- Is the world really flat?
- Power to the Imagination
- The Humanitarian Touch
- FocusVision
- AbsolutData
- Invoke Solutions
- Vovici
- Cint
- add+impact
- Confirmit
- NeuroFocus
- Keynote Speakers
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- Networking with Spotme
- Participating Companies
- Exhibition
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- Congress 2008 question
- Exhibition floorplan
- Congress 2008
- Awards
- Congress 2008 - Overview - BrandRepublic
- Congress 2008 - Overview
- Congress 2008 - Overview
- Congress 2008 - Overview
- Congress 2008 - Overview
- Podcast
- Congress 2008 - workshops
- Congress 2008 - Overview
- Congress 2008 - Participating companies
- Press Area
- Photo Report
- Overview
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- Healthcare 2008
- 2007 events
- Retail
- Overview
- Programme
- Biofeedback and Eye-tracking
- Loyalty card databases
- Haggling, bargaining and fixed price policies
- A million new customers?
- Point of purchase insights
- No more sitting on the fence
- What's the future of category management?
- Optimal assortiment and planogram development
- Is the web killing the high street?
- Shoppers at the heart of multi channel strategy
- What's going on in your bedroom?
- Devising the shopping experience
- Actionable shopper insights
- FocusVision - Engaging the Organisation
- José Ignacio Wert Ortega
- Keynote - Ethan S.Sinick
- Keynote - Anne Lise Kjaer
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- Today's Total Audio
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- The mediawatch in Cyprus
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- Reaching the elite
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- Truth in measurement
- Research alchemy
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- Dancing with inspiration
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- Back on track
- Beyond neuroscience
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- Analysis of eye properties
- Using faces
- Gems of real value
- Scalpel or hand grenade?
- Finding and developing new talent
- Training the next generation
- Europe's last dictatorship
- Research in war zones
- Evolution of beauty: Dove case study
- The 2006 FIFA World Cup case
- Racing past the barriers
- Algebra, slide rules and hammers
- If 'We' not 'I' ... Then what?
- Happy malcontents
- Work versus Life?
- Women in the world's Muslim economies
- A quest for answers
- Avoiding myopia
- Web 2.0 and beyond
- Second life
- Insight 2.0
- Is spontaneity still relevant?
- Faster and cheaper
- Stop asking questions
- leadership
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- The superiority of panel research
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- Duplication & multi-source online panel recruitment
- Six degrees of online quality
- Are panelists employees or respondents?
- Improving data validity
- Web 2.0 Market Research
- Moving offline to online
- Client-managed proprietary online panels
- A tale of two questionnaires
- A pint of lager and panel membership
- Online panels are unsustainable: online communities are the future
- Interactive session
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- Doot doot. From BPM to SPM
- The virtual home visit
- Arabian nights and the digital Sheherazade
- Veni vidi vici
- Semiotics of art
- To have and have not
- Joining the 4th dimension
- Anne Kirah
- Quick & relevant
- Manga makes a difference
- Serpents with tails
- some online comWhy do some online communities work
- From mythmaker to horticulturist
- Listening instead of asking
- Taxis, vans and subways
- Digital consumer connections
- Weaving the web of insights
- Getting closer
- Selling Islamic finance to Mr Smith
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- Fragrance
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- The fragrance industry
- A scientific explanation
- Touching smells
- Fragrance and self image
- Sense & scents
- Using consumers
- Where does fragrance fit into the product concept?
- Total Senses Interactive Session
- Sensory evaluation - from food to fragrances
- From fragrance to experience
- Likeability - liking is not enough
- Contributions of Synaesthesia to brand evaluation
- Smelly business
- Temporal Dominance of Sensations (TDS)
- Let the product talk
- Michael Carlos
- Alex Moskvin
- Eddie Roschi
- Let the product talk
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