Tommaso Pronunzio
Director, ALES Market Research, Italy
In 1999 he established the ALES Market Research institute. The present turnover of ALES Market Research is over 3.5 million euro. During this time, he has gained valuable experience in the qualitative and quantitative research sectors, studying and finding advanced technological methods with which to administer in-depth emotional and segmentation analysis. He principally works with pharmaceutical companies and the mass market.
- In the past, he has gained valuable professional experience as a company manager for Procter & Gamble, and as consultant of KPMG Peat Marwick.
- Furthermore he has organized various courses on behalf of the Italian market research association: ASSIRM (Association of Market Research Institutes in Italy).
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