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Public Policy Updates

• February 2008
• June 2007
• January 2007

February 2008

• 1. New ICC/ESOMAR International Code
• 2. The European Commission’s Data Privacy Working Party
• 3. The EU Directive on Unfair Commercial Practices
• 4. The EU Audiovisual Media Services Directive
• 5. European Commission White Paper on Obesity
• 6. EU developing policy on RFID and e-privacy
• 7. EU developing policy on children’s privacy issues
• 8. Ensuring ISO 20252 compliance from subcontractors
• 9. Huge fines for silent calls in the UK
• 10. US House approves Do-Not-Call improvement legislation
• 11. US push for registry of drug makers’ gifts to doctors
• 12. Victory for issue polling in Florida
• 13. Global data storage and retention
• 14. Political robocalls, ADAD and IVR

Further information

For more information please contact Anna Alù:

a.alu@esomar.org

Public Policy Update - February 2008

 

5. European Commission White Paper on Obesity

The EU White Paper “A strategy for Europe on nutrition, overweight and obesity related health issues” on food advertising and marketing practices aims to address rising concerns about obesity especially among young people. It calls for better consumer information through nutritional labelling; codes of conduct if marketing messages are intended to influence eating habits (especially those of children) as well as educational campaigns about the dangers of poor nutrition and obesity.

Next steps: It appears that the Commission does not believe that advertising restrictions are needed but it will evaluate in 2010 if self-regulatory measures by food and drinks industry are sufficient. Researchers should stay alert to the longer term possibility of future restrictions on research relating to food and drinks.

More information

• http://ec.europa.eu/health/ph_determinants/life_style/nutrition
  /keydocs_nutrition_en.htm
• http://www.responsible-advertising.org/

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