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Global Market Research 2011
Global Market research 2011 is the 23rd annual industry study undertaken by ESOMAR. Providing a comprehensive and authoritive view on the state of the market. Available now in the Publications Store
Books and reports
EUR 55.00
Members price: EUR 45.00
Members price: EUR 45.00
High praise for the first ever handbook to address the practical use of online and social media as a research tool.A must read for:
Market Researchers who want to increas…
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Global Market Research 2011 is the 23rd annual industry study undertaken by ESOMAR in cooperation with KPMG advisory. It provides a comprehensive and authoritative view on the state of the market a…
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Global Market Research 2010 is the 22nd annual industry study undertaken by ESOMAR. It provides a comprehensive and authoritative view on the state of the market and offers an opportunity to explor…
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The purchase includes two year subscription to online tool + PDF special report (download). Special offer: Receive Global Prices Study 2007 re…
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EUR 35.00
Members price: EUR 28.00
Members price: EUR 28.00
Out-of-home advertising is one of the oldest advertising media in the world. It is all around us on a day to day basis. The lack of a defined platform has made it difficult in the past for media re…
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Global Market Research Collector Edition consists of the annual industry study reports undertaken by ESOMAR in 2008, 2009, and 2010.
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EUR 58.00
Members price: EUR 50.00
Members price: EUR 50.00
A brand-new addition to the ESOMAR catalogue, Market Research Explained is for everyone who wants to understand what market research is all about. Unlike other ESOMAR publications, Market Res…
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EUR 175.00
Members price: EUR 145.00
Members price: EUR 145.00
The fifth edition of the MARKET RESEARCH HANDBOOK has been completely revised to reflect the latest approaches in the rapidly changing world of professional market research. The n…
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EUR 90.00
Members price: EUR 75.00
Members price: EUR 75.00
“Market Research Best Practice - 30 visions for the future” is a compilation of the best discussion papers, case studies and methodologies from the ESOMAR publishing and event pro…
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EUR 85.00
Members price: EUR 68.00
Members price: EUR 68.00
Excellence in International Research 2006, the seventh volume in this annual ESOMAR publication series, incorporates a selection of the best papers presented at the ESOMAR Congress and ESOMAR…
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EUR 85.00
This monograph is very timely. It is aimed at executives in marketing, marketing research and communications who themselves may now be testing new ideas, approaches and techniques. It draws on the …
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EUR 85.00
'The papers in this newly published book represent some of the best written on the topic of international research, produced by some of the most experienced thinkers about this topic. I…
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EUR 85.00
The inspiration for this monograph is the belief that consumer choice modelling is the core discipline of consumer marketing research. The simple need of our industry is to be able to predict…
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EUR 85.00
This monograph contains a collection of papers written by leading researchers in the field and is drawn from various ESOMAR seminars held in recent years. They include corporate s…
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For marketer strategists and intelligence providers worldwide, our publications represent the leading edge thinking in marketing, advertising, media and market research.
This publications service offers the opportunity to view and purchase the complete range of ESOMAR reports, books and individual papers.
For further information about publications contact ESOMAR Customer Service:
publications@esomar.org
This publications service offers the opportunity to view and purchase the complete range of ESOMAR reports, books and individual papers.
For further information about publications contact ESOMAR Customer Service:
publications@esomar.org
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