News / 8 October 2015

EU/US Safe Harbor Torn Down:
What does it mean for market research?

Last year we wrote a piece in GreenBook warning that a Digital First World War was looming between the United States and the European Union, driven in large part by frictions over how to regulate and enforce data protection and privacy. These were coming to a boil with declarations by the sitting Commissioner Viviane Reding threatening to cancel the EU/US Safe Harbor scheme if the United States did not offer equivalent judicial channels to Europeans as they did their own citizens.... Read more

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