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Isabelle Fabry

ActFuture France

ESOMAR Representative ESOMAR Representative ESOMAR Member ESOMAR Member Corporate HQ Key member Corporate HQ Key Member

Contact information


Billing address
16, rue André Gide
Paris 75015

Personal information


Background information

Research specialisation:
Qualitative Research

Role in research:
Research Consultant

Marketing Intelligence Agency Specialized in Qualitative, Quantitative AND Creative Market Research.
> Agile and Relevant.
> Traditional (Interview, Focus Group, Ethno) and Digital.
> Tailor-made solutions for YOU.

> Prospective research in BtoB, BtoC, Medical.

> Methodologies: Qualitative, Creative, Ethnological, Sensorial, individual or collective, outline OR online, traditional OR digital,

> Examples of themes: Concept, Design, Taste, Image, New Products, Logos, Noms, Brand awareness, Packaging, Positioning, Pricing, Advertising, Usage & Attitudes,

> Target groups covered: Men, women, children (of all ages), Business (from workers and technicians to the CEO), Medical doctors (general practitioners and specialists).

Professional interests:
Marketing, Semiology, Psychology, Strategy, Optimal choices, ... Curiosity for all challenging subjects.

Social interests:
2018 : Esomar Representative for France

2011-18 : Steering Committee and Program Committee - Printemps des Etudes: Research - Data - Insight - April - Palais Brongniart – Paris