Platinum sponsors


City host sponsors


Gold sponsors

Research Now

Gold sponsors and co-sponsors of Welcome Reception


Silver sponsors



Bronze sponsors




ESOMAR Latin America partners 2016


Official knowledge partners


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Join THE biggest must-attend event for marketing and research professionals from around the world...ESOMAR Congress 2016!

In 2014 we asked what inspired you. In 2015 we invited you to define, discover and delight at the latest revelations from around the world. For our 69th international annual Congress in 2016 we continue the story with transformation and impact at its heart – prepare to be #WOWed in New Orleans!

Update: award resultsread

Congress 2016 Awards:
Best Exhibitor: Confirmit
Best Paper Overall:
New Visions
Pushing the frontiers of the eyewear business

Giuseppe Tonolini, Simona Sbarbaro

ESOMAR Excellence Award for the Best Paper 2015-2016:
Red Alert
Understanding the demand and supply side of girl child trafficking using a behavioural science approach

Elca Grobler, Ram Prasad, Saransh Sharma

Representative Awards 2016:
ESOMAR Outstanding Representative in an Emerging Market:
Sandra Triana, ESOMAR Representative for Colombia
ESOMAR Outstanding Representative in a Developed Market:
Susan Burrell, ESOMAR Representative for Singapore
ESOMAR Representative Inspiration Award:
Nabil Abouzaid, ESOMAR Representative for Morocco

Research Effectiveness Award 2016:
Gold trophy
The Evolution of PayPal: New Money, New Purpose
How great insight inspired PayPal to a successful brand relaunch

Daniel Jenkinson, Robert Cook

Silver trophy
Research as a Customer Service
How SkyTeam is creating truly consumer-centric research

Annelies Verhaeghe, David van Dongen, Farrell Styers, Pieter De Vuyst

Blue trophy
Clearing the Path to Action in Superannuation
How insights from a multi-pronged research program provided a clear roadmap to effective marketing

Alison Poole, Stacie Haber

ESOMAR Corporate Young Professional Award 2016:
Head or Heart
The conflicts of political polling

Alexander Wheatley

ESOMAR Congress 2016 brings new innovations to make your networking and event experience even better!


ESOMAR is excited to present to you ESOMAR TV, our new FREE online interactive TV and Livestream straight from the Congress set. Together with livestreaming of all Congress presentations, you can now tune in for exclusive content and the latest industry scoops, insights and revelations. Engage with our guests and ask questions via Twitter #ESOMARTV or our online Q&A.
Learn more


Congress 2016 is taking networking to the next level! Attached to your badge you will find a Poken device – your digital business card and digital briefcase for a more efficient and fun networking. Collect contacts and event materials with a simple touch!
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Research Rally

A one-day workshop - think hackathon style - where local startups will have the opportunity to fast forward their business. Congress conference delegates will get the chance to work with new and exciting companies while startups will put forward their information/market research needs to the talents of the international market research community.
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Don’t forget that ESOMAR also offers the ESOMARLive App. The app, available for iPhone and Android, is now available!
Everything you will need to know at the event in the palm of your hand! Use the app to access the networking tool, rate speakers and have useful programme and venue information at the touch of a button! Download from your app store.
If you already have it, just open the app and click the refresh button to download the newest content.
Learn more

#WOW Why attend?

What better city to unite 1000+ participants from 70 countries on a theme that is an expression of excitement and admiration. “WOW” a response to actions that demands courage, reinvention and determination, resulting in surprising outcomes and impact that makes a difference. The host city, known not only for being a melting pot of influences and cultures, has also been a hotspot for reinvention, regeneration, transformation and growth across the last decade.

Let’s get together to create a viral impact for a ground-breaking future! #WOW New Orleans!

Top industry content

ESOMAR Congress is packed full of original, peer reviewed content, presented in innovative and engaging formats by 80+ international speakers. This year Congress also features a number of FREE pre-event industry workshops and one of the largest industry exhibitions in the world!


Take away more than just great content... Network, engage and connect with hundreds of delegates, key industry decision makers, CEO level executives and speakers from over 70 countries at our welcome and farewell receptions, during coffee breaks and at our exclusive ESOMAR Awards Dinner and Ceremony.

ESOMAR Awards Dinner and Ceremony

Your Congress ticket includes access to one of the biggest industry award evenings – the ESOMAR Awards Dinner! Join us as we celebrate excellence in the area of market research and give out a number of internationally renowned industry awards, in front of a 1000+ audience!

Buy papers

Warning: Please ignore third party correspondence offering support on accommodation arrangements for this event. For more information and link to the ONLY official accommodation arrangement made by ESOMAR, go to the location page for this event.

Recommended video

For some inspiration, enjoy the highlights of ESOMAR Congress 2015 in Dublin, Ireland.

Congress 2015 highlights