Latin America 2012

Uncovering opportunities

Mexico City / 13-15 May  Buy papers 

Partners & Exhibitors

ESOMAR events provide the perfect opportunity to network, create brand awareness and exhibit and demonstrate your company's products and services.


For more information, please contact Daniel Migchels:
+31 20 664 2141

ESOMAR Latin America partner


Netquest is the leading online panel provider for the market research industry in Latin America, Spain and Portugal with more than 450,000 consumers willing to give their opinions in 21 countries.

We provide Fieldwork and Data Process services for all kinds of Market Research and Opinion studies, through Online Surveys. Surveys can be programmed using our own Software called “Survey Manager” developed solely by Netquest.
Our panels are recruited “by invitation only” to ensure representative sampling and reliable information; and are managed locally to give us a deeper understanding of the local markets.

Netquest is headquartered in Barcelona with local offices in Madrid, Mexico City and São Paulo. We promote reliable data through satisfied respondents.

For more information, visit www.netquest.com/esomar-latin-america-partner-2012.html

Bronze sponsors

Ipsos Observer

Our teams of market research professionals identify the best solution for your business issue and work with you to determine the most relevant fielding methodology, always keeping in mind your price thresholds, without compromising quality.

As part of Ipsos, we provide our clients with high quality international research. Our offices are spread across 66 countries and we have executed research in more than 100 countries over the past year. With our global footprint and experience, we manage your projects with a 'local approach' (globally and locally), anywhere in the world.

Are you research savvy and have the means to analyze data in-house without the need for specialist researchers to be involved? Do you need field and tab style research to help make sound business decisions? If so, Ipsos Observer is your perfect global fielding partner.

For more information, visit www.ipsos.com/observer

Ipsos Observer

CONECTAi is bringing a new high quality online access panel to Latin America and the United States, providing excellence in data collection for all research purposes.

More than being a first class online panel, we seek to widen the scope of online research adding to our clients’ data collection menu innovative and interactive web 2.0 platforms to capture data, opinions and ideas from a targeted audience or the general public.

CONECTAi has offices in São Paulo and Miami.
Requests can be sent to: rfp@conecta-i.com

For more information, visit www.conecta-i.com


Cint empowers access to opinions by innovating the way market insight is gathered. Reach over 7 million people in 50 countries, all recruited through 500 different panel owners like publishers, local media outlets, market research agencies and non-profits.
Cint’s exchange platform, OpinionHUB, the fully transparent insight marketplace, brings together questions and answers from all around the world.

Cint is headquartered in Stockholm, Sweden and has offices in major cities across Europe, North America and Asia-Pacific.

Connect today, visit www.cint.com.

For more information, visit www.cint.com

Livra Panels

Livra Panels is the leading online panel provider in Latin America. We have been helping companies access high quality respondents in more than 22 countries since 2000. At Livra, we believe that having a deep understanding of Internet users is vital to accessing online respondents.

Over 1,000,000 people have given us permission to contact them to complete surveys in: Argentina, Colombia, El Salvador, Paraguay, Uruguay, Brazil, Costa Rica, Guatemala, Peru, Venezuela, Chile, Ecuador, México, Puerto Rico, and others.

For more information, visit www.livrapanels.com


IBOPE AGB México es el grupo líder en métrica y generación de conocimiento sobre audiencias de medios de comunicación en México, con más de 20 años de experiencia y reconocido prestigio. Pertenece a la red IBOPE Internacional-AGB Nielsen Media Research presente en más de 40 países. Desde 1991 IBOPE ha realizado el servicio sistemático, continuo y automatizado de medición de ratings de televisión en México. Ofrece productos que incluyen de audiencias en las principales ciudades del país, no sólo de televisión abierta y pagada, sino también radio, medios exteriores e internet.

For more information, visit www.ibopeagb.com.mx

In co-operation with


For more information, visit www.amai.org

Global media partners


Euromonitor International is the world leader in strategy research for consumer markets. Global coverage and leading edge innovation make our products essential for companies worldwide.

Our market research focuses on industry, country, company and consumer lifestyle research. We analyse companies and markets in more than 200 categories across 80 countries. Our research on lifestyle, demographic and socio-economic country data spans 206 countries.

From socio-economic context to intimate detail on the smallest products or markets, we offer unmatched detail and unbiased content for every region, country, category and channel.

For more information, visit www.euromonitor.com

planung & analyse

p&a market research is your magazine for market research and marketing. Read everything worth knowing from the whole wide world of market research twice a year, containing latest methodological innovations, best practice cases, interviews with industry experts, omnibus schedules and much more.

Being the international edition of the German magazine planung & analyse, it is distributed in many countries, including Germany, Russia, Poland, Italy, France and the UK.

For more information, visit www.planung-analyse.de

Media partners


NEO is the leading resource for marketing information in Mexico. Regarded by readers as the most serious, analytical, reliable and innovative of its kind, NEO has positioned itself as a meeting point for the digital marketing world.

Our magazine is also the quintessential reference for teachers and students associated with market research, advertising, communications and administrative studies in the most prestigious universities in Mexico.

The editorial quality of NEO Magazine stems from the experience of its managers. Educated and experienced in both leadership and journalism positions, our editors all renowned experts in different fields. NEO's team of loyal and knowledgeable reporters are led by Ms. Cecilia Bouleau, who has been recognized as one of Mexico's best journalists on marketing and advertising issues.

For more information, visit www.terra.com.mx/revistaneo


D.I.M.M. both printed / online publication and MR directory is run by two market research professionals with more than 15 years industry experience. Covering the latest issues affecting decision makers in Market Research and Marketing, D.I.M.M. is distributed quarterly to over 130 market research agencies, in 250 companies throughout Argentina as well as in major advertising agencies, media centers, in AAM (Asociación Argentina de Marketing); SAIMO, and other associations and educational institutions. It includes a directory of MR suppliers (MR agencies, fieldwork suppliers, data processors, translators, FG facilities, etc.) which helps daily work at MR agencies and companies. ¡D.I.M.M. always on your desk!

For more information, visit www.dimmonline.com.ar

Research & Results

Research & Results magazine: Research & Results is a leading magazine for market research in Germany. Research & Results has the reputation of a practical and application-oriented as well as professional and informative journal. With an average circulation of 3300 copies Research & Results reaches individually qualified decision makers of the market research, marketing, media planning and media research industries.

Research & Results e-newsletter: At present, around 4400 professionals have subscribed to the Research & Results e-newsletter.

Research & Results website: A comprehensive web portal that provides topical and useful information about a wide range of market research topics and events and thus perfectly complements the print edition. This offer is primarily used by companies' and institutes’ employees particularly interested in the market research and actively searching for relevant information or further services.

Research & Results market research trade fair: The market research trade fair “Research & Results 2012” will take place in Munich on the 24 October – 25 October. More than 140 companies will participate in the exhibition and present their products and services in 90 workshops. Last year, 3000 professionals attended the show. Within the last six years the annual exhibition has become the leading business event for market research in Germany and one of the top events for the market research industry worldwide.

For more information, visit www.research-results.com

US Media Consulting

US Media Consulting is a leading media representation and placement firm specialized in helping clients reach the Brazilian, Latin American and U.S. Hispanic markets with strategic campaigns via Internet, print, TV, cinema and out-of-home (OOH) advertising. Based in Miami, we have satellite offices in Argentina, Brazil, Colombia, Mexico, Central America and Venezuela. Our services include media strategy and planning, negotiating to fit clients budgets, implementation and ROI measurement. Among the brands we represent exclusively are Wall Street Journal, Grupo Medios, Bloomberg, Gamespot and CNET.

US Media Consulting es una empresa líder en la representación de medios y en la colocación de publicidad. Se especializa en ayudar a sus clientes llegar a los mercados de México, Brasil y Latinoamérica con campañas publicitarias estratégicas realizadas en internet, medios impresos, televisión, radio, cine y publicidad exterior. Basado en Miami, cuenta con oficinas satélite en México D.F., Argentina, Brasil, Colombia, Centroamérica y Venezuela. Entre las marcas que US Media Consulting representa exclusivamente están Wall Street Journal, Grupo Medios, Bloomberg, CNET, Gamespot y last.fm.

For more information, visit www.usmediaconsulting.com

RW Connect

RW Connect is the online platform of ESOMAR’s industry magazine Research World, and provides a platform for the industry to share knowledge and trends in market research while offering a podium for debate and discussion.

For more information, visit rwconnect.esomar.org

Event partner

Presidente Intercontinental Mexico City

For more information, visit www.intercontinental.com/mexicocity

Official knowledge partner


With award-winning online services, publishing and conference divisions, - The World Advertising Research Center is the leading supplier of information, knowledge, insight and data to the global marketing, advertising, media and research communities.

For more information, visit www.warc.com