ESOMAR Best of - Mexico 2013

In cooperation with AMAI

Mexico City / 19 February



ESOMAR is pleased to invite you to our ‘Best of’ event in Mexico hosted by Alicia Martin del Campo, ESOMAR Representative for Mexico. The meeting will be held at Hotel Camino Real, beginning at 08.00 with registration and breakfast and finishing at 10.30.

Join us as we gain a better understanding of clients’ needs through a debate on the client-supplier relationship and through two innovative case studies conducted for Meredith Corporation and Pepsico that push the limits of traditional market research.

The programme hosts a dynamic agenda of speakers:

  • Ana Gabriela Alcalá Sáenz, Analysis Director, MARES Consumer Intelligence, Mexico
  • Manila Austin, Vice President of Research, Communispace, USA
  • Diego de Icaza, Commercial Director, MARES Consumer Intelligence, Mexico
  • Larissa Moreira, Managing Director, MESH Planning (LatAm), UK
  • Jorge Pérez Rubio, Consumer Strategic Insights Director, Pepsico Foods, Mexico

This meeting is open to all ESOMAR members as well as anyone interested in market research, advertising and marketing.

Please note, this meeting will be held in both Spanish and English.


This event is free for ESOMAR members or €25 for non-members and offers an excellent opportunity for you to network, meet your ESOMAR Representative and to hear from some of the thought leaders within the global market research industry.

Registration for this event is closed.

For queries, please contact Helen Parker, External Relations Manager, at h.parker@esomar.org.



Tuesday, 19 February 2013

ESOMAR "Best of" - Mexico 2013 - Programme
PDF (2 MB)


Hotel Camino Real Polanco
Los Girasoles, 6th floor
Mariano Escobedo 700
Col. Anzures
Miguel Hidalgo 11590
Ciudad de México