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#ESOMAR Webinar

Market Research Legal Issues to Consider in 2017

26 January 2017 / 17.00 - 18.00 CET (GMT+1)
 Register 

Researchers and MRX firms need to keep legal in mind when developing and executing online research and customer service studies. Everything from ensuring compliance with unsolicited email laws to respondent disclosures and privacy notices should be carefully considered. Does your research design, execution and communication with survey participants comply with appropriate legal guidelines?

This webinar will cover a retrospective of legal considerations in 2016 and a look ahead to trends in the New Year. This webinar will address:

  • Capturing rich media while keeping personal data regulations top-of-mind
  • Understanding how IHUTs might be impacted by packaging/labelling requirements
  • Ensuring any research using 3rd party lists or customer databases does not run afoul of legal requirements
  • Legal considerations for data appends

Presenters

Ashlin Quirk

Ashlin Quirk
General Counsel, SSI, USA

Ashlin Quirk joined SSI as General Counsel and Secretary in 2012. She has almost 20 years of legal experience, specializing in privacy and advertising/marketing law for the last 13 years of her career. Immediately prior to joining SSI, Quirk was Privacy and Data Protection Counsel for MasterCard responsible for ensuring legal compliance with applicable privacy laws in connection with MasterCard's global marketing initiatives.

Quirk earned a Bachelor of Arts degree in Psychology and a Juris Doctor degree from Georgetown University.