MeetUp USA 2017
Insights & Innovation Symposium

Cutting Edge Market Research Methods: Uncovering new insights

Join Aimpoint and ESOMAR for this free event, hear from experts shaping the future of market research and be part of the conversation.

Market research is a rapidly evolving and complex industry increasingly driven by technology-reliant methodologies. Aimpoint Research and ESOMAR are hosting an Insights and Innovation Symposium on September 21st to discuss some of the cutting-edge market research techniques and technologies being used today.

The Symposium will connect forward-thinking leaders of the market research industry with professionals from throughout the region who want to learn how the latest research methodologies can keep you competitive in fast-paced and dynamic marketplaces. These innovative leaders will share their expertise on topics including the use of drones in the market research industry, neuroscience and how it can be applied to understand consumer purchase behaviors and sensory research as it pertains to optimally positioning your product. These ideas and technologies are quickly defining the future of market research.

Join us September 21st in Columbus, Ohio at this free event. Lunch will be included and the event will conclude with a reception.

Aimpoint is a global, multi-disciplinary market research firm fusing best practices from Military Intelligence disciplines and the civilian market research industry to provide unique insight into the minds of those who most impact our clients' success.

 

Agenda

10:00 - 10:30
10:30 - 11:00
11:00 - 12:00
12:00 - 1:00
1:00 - 4:30
4:30 - 4:45
4:45 - 6:30

Check-in and networking
Kick-Off/Welcome
Presentations
Lunch
Presentations
Session 7: Open Forum & thoughts for 2018
Reception with Open Bar

 

Presenters

Massimo Cealti, founding partner, Altitude, Paris France - Next Frontier of Research
Joe Eyerman, Center Director, RTI International - The View from Above: Using Drones for Research Purposes
Chelsea Gibbons - Strategic Director, 20/20 Research
David Banks, VP Global Strategy and Innovation, Aimpoint Research - Sensory Interactive
And more...

 

Please join Aimpoint and ESOMAR as we welcome you to join us in shaping the future of market research.

Details:

Date: Thursday, September 21, 10:00 am - 6:30 pm
Venue: Nationwide Hotel & Conference Center
100 Green Meadows Dr S, Lewis Center, OH 43035
(The award-winning location is minutes from downtown Columbus)

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