ESOMAR Member

Programme Committee Chair

Manager - Northern Europe, Ireland

Currently heading up the Strategy Development & Insights team at Tourism Ireland, Peter Nash has held a wide variety of marketing and strategy roles in both the public and the private sector. An economist by training, he lectured at the University of Newcastle Upon Tyne and The National University of Ireland. Peter Nash was also senior researcher with Teagasc, the Irish food and agriculture development authority. He then held a variety of research, marketing and strategy roles at Guinness and later Diageo Ireland. More recently, Nash was head of the School of Business at the National College of Ireland before joining Tourism Ireland around six years ago. Tourism Ireland is the North-South body tasked with promoting the island of Ireland as an international tourism destination. Nash is currently the acting chairman of the Market Intelligence Committee of the European Travel Commission and President of the European Chapter of TTRA. A keen sailor, Peter Nash enjoys year-round sailboat racing in Dublin Bay and summertime cruising along the spectacular Wild Atlantic Way.

• Introduction to the programme - FUSION data edge (12 November 2018 - 09:15) / Programme Committee Chair
• BUSINESS SOLUTIONS DEMO by Tourism Ireland (12 November 2018 - 10:45) / Speaker
• Data edge summary (13 November 2018 - 17:20) / Programme Committee Chair
• Introduction (14 November 2018 - 16:15) / Session chair
• Introduction (15 November 2018 - 15:30) / Session chair

ESOMAR Member

Programme Committee Chair

Director

• Introduction to the programme - FUSION qual angle (14 November 2018 - 09:05) / Programme Committee Chair
• Introduction (14 November 2018 - 09:40) / Session chair
• Introduction (15 November 2018 - 13:30) / Session chair
• Qual angle summary (15 November 2018 - 17:00) / Programme Committee Chair

Chief Growth Officer

• BUSINESS SOLUTIONS DEMO by Streetbees (13 November 2018 - 10:45) / Speaker

Associate Professor

• INTERACTIVE | The Magical Body Mirror (13 November 2018 - 09:15) / Speaker

Guest speaker

Research Scientist & Manager

• GUEST SPEAKER | Advances in computational argumentation: IBM Project Debater (13 November 2018 - 10:10) / Guest speaker
• BUSINESS SOLUTIONS DEMO by IBM Research Lab (14 November 2018 - 10:55) / Speaker

ESOMAR Member

Managing Director and Partner

Sven Arn is Managing Director and Partner at Happy Thinking People. He has been with the company since 1991 and became Managing Director in 1997. His focus is in international and cross-cultural research with a specific expertise in insight development, positioning and brand strategy.

• Bitter Sweet Symphony (14 November 2018 - 10:05) / Speaker

Founder and Director

Vivek Banerji is the founder of Insight Dojo, an insights consulting company. He has spent the bulk of his career at McKinsey & Company with over 13 years in the London and New York offices where he was a Senior Expert, a Global Leader of the Consumer and Shopper Insights Practice, and Co-founder of the Patient Behaviour Change service line. His main focus at McKinsey was on behaviour change, creative research, and innovation. Before McKinsey he was a Marketing Research Manager at Pepsico, India and a Project Director at IMRB. He strongly believes in cross-pollination, and introduced the profile, "pragmatic polymath" in ESOMAR Qual 2008. He considers himself a life-long learner of jazz piano and Karate. He has an MBA from FMS, and BA (Hons) Mathematics from St. Stephen's, Delhi University.

• Of Mice and Men: Revealing the Unconscious With the MouseTracker (15 November 2018 - 11:55) / Speaker

ESOMAR Member

Head of Insight - Brand

• Intelligence Amplification (12 November 2018 - 12:00) / Speaker

Innovation Director

Stefan Biel studied Biotechnology at Braunschweig and received his PhD in virology from the Robert Koch-Institut, Berlin. In 2000 he joined the Beiersdorf AG. After various positions within the Analytical and Research Departments, he took over the Deodorant Prototyping Group. In 2012, he joined the new Foresight & Innovation Group, and in 2013 he took the lead of the Packaging Innovation Group. In 2014, Stefan took up a new challenge by joining Fontem Ventures, as VP Innovation. Back to cosmetics, Stefan joined LR Health & Beauty in 2017, as Director R&D. In April 2018, he joined Beiersdorf again. In his current role as Innovation Director Pearl Brands he is responsible for developing new ways of working for Beiersdorf's heritage of well-known and consumer-attractive local brands.

• Standing on the Shoulders of Giants (14 November 2018 - 11:45) / Speaker

Managing Director

Volker Bilgram is Managing Director at HYVE - the innovation company. He is Associated Researcher at the TIM Group of RWTH Aachen University. His research focus is on AI-based innovation, co-creation and consumer empowerment. Volker graduated in international business law at the University of Erlangen-Nuremberg with an academic focus on new product development and open innovation.

• Standing on the Shoulders of Giants (14 November 2018 - 11:45) / Speaker

ESOMAR Member

President & CEO

• Alchemy! (12 November 2018 - 09:30) / Speaker

Group Chief Commercial Officer

• Fusionovation! Pan-European Crowd-sourced Research to Develop Customer-focused Innovation (15 November 2018 - 09:45) / Speaker

UX Specialist

I research to be inspired, close to different cultures, and understand movements to find ways for innovation. I am a certified LEGO® SERIOUS PLAY® facilitator and have worked with research for the past 10 years. Ranging from field work coordination, in-depth interviews, group discussion/co-creation, ethnography, market trends to consumer behavior analysis. I am a bachelor in Public Relations and a specialist in Public Opinion. Working with User Experience has been a part of my work routine specifically within the context of qualitative methods, studying consumers in their environments for better understanding of lifestyles, unmet needs and desires involving digital services.

• CLIENT DISCUSSION | Are We Entering a New Era for Insight Development and Deployment? (14 November 2018 - 09:15) / Panelist
• UX Research in a Developing Country (14 November 2018 - 16:20) / Speaker

Senior Fellow

• The ‘Appiness Project (12 November 2018 - 09:50) / Speaker

Guest speaker

CEO

Tugce is passionate about the power of data and the positive change it can bring to the world. She is a published author and Master's graduate from the University of Cambridge, specialising in poverty alleviation and global living standards. Before founding StreetBees, she spent six years as a strategy consultant advising technology and consumer companies on how to accelerate growth in international markets.

• GUEST SPEAKER | Building the World’s Intelligence Platform (13 November 2018 - 16:40) / Guest speaker

Guest speaker

CEO

Tugce is passionate about the power of data and the positive change it can bring to the world. She is a published author and Master's graduate from the University of Cambridge, specialising in poverty alleviation and global living standards. Before founding StreetBees, she spent six years as a strategy consultant advising technology and consumer companies on how to accelerate growth in international markets.

• GUEST SPEAKER | Building the World’s Intelligence Platform (13 November 2018 - 16:40) / Guest speaker

Co-founder

• BUSINESS SOLUTIONS DEMO by Liveminds (14 November 2018 - 10:55) / Speaker

Associate

With a BA in Experimental Psychology from Oxford University and an MSc in Business Psychology from UCL, George's expertise lies in the application of theories and methods from across the behavioural and brain sciences to business problems. He has scanned over 1000 brains while working for a leading consumer neuroscience firm, and his research has focused on the adaption of academic research methods for use in market research. George is a keen cyclist, enjoys rock and roll music, and has sailed across the Atlantic.

• Of Mice and Men: Revealing the Unconscious With the MouseTracker (15 November 2018 - 11:55) / Speaker

ESOMAR Member

Senior Research Director

Sarah heads up Spirit, Join the Dots' brilliant qual team, and is very hands on with client work. She loves a challenging brief, a complex multi-layered mixed method project, and pulling different threads from all over the place to produce work which is commercially useful. Sarah's worked in research since 2002 and is still curious about people. Over the years she's researched most areas (travel, retail, FMCG, shopper, food, media, utilities and financial services amongst others). In particular, she has a deep understanding of digital and its role in people's lives. She is an experienced moderator, member of the Association for Qualitative Research, and holds a CIM Professional Diploma. Prior to Join the Dots, she worked at a research agency where she worked in both the UK and China.

• MASTERCLASS | Is the Future of Conversation Silent? (14 November 2018 - 14:30) / Speaker

Founder

• Videometrics to the Rescue (13 November 2018 - 15:00) / Speaker

Head of Data Science

• BUSINESS SOLUTIONS DEMO by Gemseek (13 November 2018 - 15:45) / Speaker

Guest speaker

Co-Founder & Commercial Director

As a marketer Len has worked for Anheuser-Busch Inc and Hasbro Inc managing brands in Europe and the US including Transformers and Budweiser.

As Managing Director of Galleon PLC, an entertainment company, he developed entertainment content across multiple platforms including TV, online and mobile.

He set up Corinthian, an advisory to companies in the entertainment, healthcare and sport industries on commercial and marketing issues and is the Co-Founder of Elivar, a sports nutrition company.

Len is also Vice-Chair of Special Olympics Great Britain.

Dublin born, he is a graduate of Trinity College Dublin and lives in London.

• GUEST SPEAKER | How a Start-up Used Qualitative Research and Big Data to Disrupt the Sports Nutrition Market (15 November 2018 - 16:30) / Guest speaker

Chief Operating Officer

As one of the founders of Remesh, Gary leads sales, operations and finance. Previously a political operative he worked on notable political campaigns including Sherrod Brown’s 2012 senate re-election campaign. He graduated with a political science degree from the University of Rochester.

• Demonstrating the Advantage of Artificial Intelligence in Market Research (14 November 2018 - 12:45) / Speaker

ESOMAR Member

Chief Innovation Officer

Graduate from an Engineering School and Phd in Sociology. François has been working in the MR industry for more than 15years. He founded a full-service agency specializing in online research, since 2016 in charge of Research and Development at respondi.

• MASTERCLASS | Digital Anthropology (15 November 2018 - 13:35) / Speaker

Director Global Data Science Team

• Introduction (12 November 2018 - 14:00) / Session chair
• Introduction (13 November 2018 - 09:00) / Session chair

Customer Care Processes

• AI meets CX (13 November 2018 - 11:40) / Speaker

ESOMAR Member

Managing Director

After 6 years running Click Research, an independent consultancy specialising in co-creation and online qual, he has joined forces with the team at BAMM to deliver high quality research and rich insight using BAMM's Visual Thinking techniques.

• Carpool Karaoke (14 November 2018 - 16:40) / Speaker

Consultant and Business Developer

• INTERACTIVE | The Magical Body Mirror (13 November 2018 - 09:15) / Speaker

Principal

• Of Mice and Men: Revealing the Unconscious With the MouseTracker (15 November 2018 - 11:55) / Speaker

SVP – Digital Solutions - Europe

• BUSINESS SOLUTIONS DEMO by Toluna (12 November 2018 - 15:45) / Speaker

ESOMAR Member

Managing Partner

• INTERACTIVE | Demystifying Machine Learning (12 November 2018 - 14:10) / Speaker

Director - Strategic Consumer Insight

• Intelligence Amplification (12 November 2018 - 12:00) / Speaker

ESOMAR Member

Consultant - Research & Development

• AI meets CX (13 November 2018 - 11:40) / Speaker

Business Humanised Insight Consultant

Johannes has been a consumer insight professional for more than 25 years. He has worked for Unilever and the Estée Lauder Companies in various global and regional roles across Asia, Europe and the USA.

In all of these roles he had the opportunity to lead global and regional insight teams, establishing insight expertise within operating marketing and innovation teams - driving insight into action.

Johannes is specialized in the areas of insight development for brand positioning and design thinking for product and service innovations, trying to integrate new ways of thinking for insight development at all time.

In the recent years he got involved into target audience focused brand development activities, touching consumers across theirs journeys. This new way of brand engagement included influencer and advocacy marketing program development and execution. Johannes is currently living in the Netherlands.

• CLIENT DISCUSSION | Are We Entering a New Era for Insight Development and Deployment? (14 November 2018 - 09:15) / Moderator

Managing Director

Omnia Holland is the Managing Director and Principal of OmniCom Research, a privately owned independent company specialising in marketing psychology. After completing a double major (clinical and experimental design) in Psychology and a postgraduate thesis in Applied Social Psychology, Omnia practised as a Clinical Psychologist for a number of years, before applying psychological techniques to consumer behaviour acumen.

She worked alongside leading academics on empirical research programs that became best practice guidelines before she established and channelled her focus to OmniCom Research in 1997, engineering the use of unique psychological theories and techniques to the corporate world.

• Profiting: The Prophecy for Qualitative/Quantitative Fusion (14 November 2018 - 12:25) / Speaker

Project Manager

• Profiting: The Prophecy for Qualitative/Quantitative Fusion (14 November 2018 - 12:25) / Speaker

Founder

Dr Lida Hujic is an insight-led innovation consultant. Her corporate practice is combined with insider knowledge of leading-edge cultures. She is the author of the critically acclaimed book The First to Know: How Hipsters and Mavericks Shape the Zeitgeist. A public speaker, expert commentator and contributor to a range of consumer, trade and academic publications, Lida is often solicited for opinion on all things cool, innovative and cutting-edge. Described as "really hip" by the British newspaper The Guardian, she's regularly featured as an "opinion former" in magazines, radio & TV. Lida has a PhD about MTV. Hailed as a "pioneering analysis", she won a MTV Video Music Award in "best academic achievement', a category especially created for her.

• Innovation Diffusion in the Digital Age (14 November 2018 - 09:45) / Speaker

Team Lead - Category Management & Shopper Insights

• Videometrics to the Rescue (13 November 2018 - 15:00) / Speaker

Director

Alex remains excited and impassioned about research - even though he's been doing it for a long time (there are rumours he started before the internet did). He works across qual and quant - and over numerous sectors. At the moment he's most interested in how we can use behavioural economics and other frameworks to better understand how people make decisons - and how to influence them.

• Human Plus Digital Equals Agile and Accurate (15 November 2018 - 15:55) / Speaker

ESOMAR Member

Global Head of Customer Insights

• Carpool Karaoke (14 November 2018 - 16:40) / Speaker

Managing Director

• BUSINESS SOLUTIONS DEMO by DataExpert (14 November 2018 - 15:30) / Speaker

ESOMAR Member

Partner

• INTERACTIVE | Demystifying Machine Learning (12 November 2018 - 14:10) / Speaker

ESOMAR Member

Head - Brand & Marketing

Karan Kumar is a Brand and Marketing Strategist who knows how intelligent story-telling successfully drives brand conversions. Several of Karan’s brands have attained serious leadership positions. His many works across conventional and digital media ecosystems have earned him significant recognition in media and across various marketing and industry platforms. Founding member of the India chapter of The Marketing Society and a previous winner of ‘Best Presentation’ at ESOMAR Asia-Pacific, Karan currently heads Brand and Marketing at one of India’s largest Apparel and Lifestyle brands.

• In Pursuit of Happiness (15 November 2018) / Speaker

Head of International Insights

• CLIENT DISCUSSION | Are We Entering a New Era for Insight Development and Deployment? (14 November 2018 - 09:15) / Panelist

Guest speaker

CEO & Founder

Jonathan Mall is a Neuropsychologist turned Data Scientist and Entrepreneur.

After his studies in Amsterdam, the UK and Groningen, Jonathan Mall was seduced by the opportunity to optimize consumer experience using machine learning and led the Science team in a IBM Big Data Venture. Afterwards, he founded Neuro Flash, a marketing intelligence institute, using Big Data and Neuromarketing to understand, predict and influence how people react to persuasive content.

• GUEST SPEAKER | Data Science Mirrors Psychology in Surprising Ways (12 November 2018 - 16:45) / Guest speaker

Senior Innovation Researcher

Anna Marchuk received her M.Sc. Consumer Affairs with specialization Technology and Innovation at Technische Universität München, (Germany). Before, she completed MA and BA in Finance. During her academic and professional experience, Anna has developed expertise in human-centered research for new product development, design thinking and service design.

• Standing on the Shoulders of Giants (14 November 2018 - 11:45) / Speaker

Consumer Insight Manager

Consumer Insight Manager, 12 years experience in Consumer Insights FMCG on agency and client side.

• Bitter Sweet Symphony (14 November 2018 - 10:05) / Speaker

ESOMAR Member

Associate Director

• A Picture Paints a Thousand Words (13 November 2018 - 12:20) / Speaker

ESOMAR Member

AQR Representative / Insight Strategist

Lyn has held senior roles in major agencies where she has inspired and coached global teams, winning awards and growing brands. Currently Chair of the AQR, she has presented several papers at industry conferences on effective and innovative work for clients such as Diageo and Unilever.

• Introduction (14 November 2018 - 14:25) / Session chair

Head Of Consumer Insights

• CLIENT DISCUSSION | Are We Entering a New Era for Insight Development and Deployment? (14 November 2018 - 09:15) / Panelist

Research Consultant

• Catching the Exception (15 November 2018 - 11:25) / Speaker

Joint Managing Director

• A Picture Paints a Thousand Words (13 November 2018 - 12:20) / Speaker

Director - Entrepreneurship & Small Businesses

• INTERACTIVE | The Magical Body Mirror (13 November 2018 - 09:15) / Speaker

Managing Director

If Phil has learnt one thing in his time in client side roles (at Betfair and Visit Britain - amongst others) and agency side positions its that stakeholders always want research yesterday. And they don't want to compromise on quality. Trying to figure out a way of providing this speed and quality has exercised his thoughts for years. He's now running a research start-up that combines digital and physical research - focused on research communities.

• Human Plus Digital Equals Agile and Accurate (15 November 2018 - 15:55) / Speaker

Int. Market Researcher

• Catching the Exception (15 November 2018 - 11:25) / Speaker

Research Manager

Over nine years of professional experience in consumer research, media and digital marketing industries, with in depth experience in biz and consumer insights. Expertise in thorough understanding of television and youth in India, coming from intense youth consumer research experience.

• Introduction (14 November 2018 - 09:10) / Session chair
• Introduction (15 November 2018 - 11:20) / Session chair

VP Customer Transformation

• BUSINESS SOLUTIONS DEMO by Zappi (13 November 2018 - 15:45) / Speaker

ESOMAR Member

Chief Client Officer

• The Value of Machine Learning in Privacy (12 November 2018 - 15:00) / Speaker

ESOMAR Member

Research Director

• Integrating Digital Conversations (12 November 2018 - 11:40) / Speaker

Senior Brand Director

Jon has over 20 years of experience in marketing in the healthcare and pharmaceuticals industry. He leads cross-functional teams to develop global brand strategy at all stages of the value chain, and has worked on numerous brand launches. Jon has a strong interest in evolving commercial practices in the industry, and is a keen amateur cyclist.

• Of Mice and Men: Revealing the Unconscious With the MouseTracker (15 November 2018 - 11:55) / Speaker

Senior Manager - Research & Insights

Archana is Senior Manager-Research & Insights at Myntra. In this role, she is responsible for managing research for the Myntra Corporate and Fashion Brands portfolio working closely with various categories and brands to generate insights to aid these brands in making informed strategic and marketing decisions.

She brings with her over seven years of diverse experience in consumer, brand, communication & technology led researches and has also worked on new age research techniques like eye tracking, facial decoding and online communities.

Prior to joining Myntra, Archana handled the business and worked on myriad research studies at MRSS and Kantar IMRB. Archana is an MBA from Mudra Institute of Communications, Ahmedabad (MICA) and an engineering graduate from Anna University, Chennai.

• Fast Fashion Delivered (13 November 2018 - 09:05) / Speaker
• Breaking the Blue Ocean Barriers (15 November 2018 - 11:45) / Speaker

ESOMAR Member

Founder & CEO

• Best Qualitative Paper - Peter Cooper Excellence Award (15 November 2018) / Presenter
• Awards (15 November 2018 - 17:05) / Speaker

Data Scientist

• The Value of Machine Learning in Privacy (12 November 2018 - 15:00) / Speaker

Associate Director - Data Applications

• MASTERCLASS | Innovative Marketing Technologies (13 November 2018 - 14:10) / Speaker

UX Specialist

Luciano Lauri is an experienced UX designer with a BA in Social Communication from Universidade de São Paulo (Brazil) and a Master's Degree in Digital Design from Pontificia Universidade Católica (PUC-SP). He started his career as a Graphic Designer in São Paulo designing ads, books and packaging for agencies and design studios. Luciano is currently the lead UX Specialist in the digital channels division at Banco Itaú, one of the largest banks in the world. He is responsible for fostering an user centric approach across multiple projects and channels, planning and guiding the design of a multi-channel client experience, building and conducting UX trainings, researching and applying new design methods and tools.

• UX Research in a Developing Country (14 November 2018 - 16:20) / Speaker

ESOMAR Member

ESOMAR Director General

Director General

Finn Raben is a "third culture child" who was born in the Far East and grew up in Europe and the Middle East. He went to university in the Netherlands and Ireland, is an Honours graduate in Languages, with Post-Graduate degrees in Business Administration & Marketing Management and speaks four languages fluently.

He has spent most of his working career in Market Research, and prior to joining ESOMAR, had worked at Millward Brown IMS in Dublin, AC Nielsen, TNS and most recently at Synovate.

Finn is a passionate fan and advocate for the research community in all its guises - analytics, research, insight and consultancy - and works very closely with the ESOMAR Council to ensure our Society is "fit for purpose" for both the current, and next, generation of researchers.....#IAMAPROUDMARKETRESEARCHER

Finn is an ex Officio Director of MRII, the online educational institute partnered with the University of Georgia (USA); he serves as an external examiner at the International School of Management in Avans University (Breda, NL) and has recently been invited to join the advisory board for the Master’s of Marketing Research programme at Southern Illinois University Edwardsville.

Interested in more work from Finn Raben? Have a look at some past content in ESOMAR's Resources Library by ANA, the first artifical intelligence powered search engine for ESOMAR data, research and analytics knowledge content! Find out here

• ESOMAR Update (12 November 2018 - 16:30) / Speaker
• Smart data days wrap-up (13 November 2018 - 17:25) / Speaker
• ESOMAR Update (14 November 2018 - 13:20) / Speaker
• Awards (15 November 2018 - 17:05) / Speaker
• Closing (15 November 2018 - 17:10) / Speaker

Associate

Danny joined Insight Dojo after graduating from the University of Bath with a first-class honours degree in Psychology. Danny has studied behavioural science, environmental behaviour change, neuroeconomics and the psychology of pain.

• Of Mice and Men: Revealing the Unconscious With the MouseTracker (15 November 2018 - 11:55) / Speaker

Head of Global Product Testing

Nick is leading the global product testing business at Ipsos. Ipsos is the leading product tester worldwide.

Outside of Ipsos he is an appointed adjunct professor at the University of Bonn in market research with a focus in econometrics and behavioral science.

• Smart Data Works! (13 November 2018 - 12:00) / Speaker

ESOMAR Member

Managing Director UK

Jennifer Roberton is the MD of respondi, UK. For over 15 years she has been at the forefront of online research. During that time she has been instrumental in shifting analytical models from those based on self-reporting of consumer behaviour to the fusion of data from a broad variety of sources, and now integrating that with consumers' online behaviour.

Under her leadership, respondi recently won the MRS "Best Data Collection (Online)" for a pioneering study of attitudes among refugees in twelve countries across three continents, illustrating that this approach cannot only be of benefit to advertisers but also society as a whole.

• The ‘Appiness Project (12 November 2018 - 09:50) / Speaker
• MASTERCLASS | Digital Anthropology (15 November 2018 - 13:35) / Speaker

Digital Insights Lead

• Integrating Digital Conversations (12 November 2018 - 11:40) / Speaker

Global Lead - Strategic Curation

Radhecka leads the strategic curation practice globally for Ipsos and has over 27 years experience working with brands across the global scope. Her focus is on highly strategic curation projects for global clients and is pioneering practice of integrating insights from multiple data sources (quant, social, internal data) with advanced qualitative research to deliver strong solutions that create business impact. She is accredited as a Gold Standard Research Lead by Unilever as well as an assessor for the Accreditation Program. leads the strategic curation practice globally for Ipsos and has over 27 years experience working with brands global scope. Her focus is on highly strategic curation projects for global clients and is pioneering the practice.

• Post-Truths Insights; Driving Business Impact (15 November 2018 - 09:25) / Speaker

Senior Account Manager

A graduate in Psychology with 8+ years of experience in Qualitative research, including markets of India and Middle East. She has served a diversified portfolio of clients across F&B, Pharmaceuticals, Health & Nutrition, Durables, Telecom, Automotive, Technology, Personal and Home Care, Beauty and Banking. She has executed plethora of methodologies ranging from ethnography to digital both in rural and urban contexts. She considers rigorous analytical skills & application of psychological frameworks to ascertain human behavior as her key strengths. She believes "Qualitative Research allows you to be a part of others' lives in a way unmatched to any other discipline". She is passionate about spirituality, besides movies, old Hindi music & conversations.

• Value of Vir-tue: Virtually Understanding Culture (14 November 2018 - 12:05) / Speaker

Manager User Experience Research

• Introduction (12 November 2018 - 11:30) / Session chair
• Introduction (12 November 2018 - 14:00) / Session chair

Project Director

• INTERACTIVE | The Magical Body Mirror (13 November 2018 - 09:15) / Speaker

Managing Partner / Professor

• INTERACTIVE | The Magical Body Mirror (13 November 2018 - 09:15) / Speaker

Senior Manager - Research & Insights

Ameya is an engineering graduate with certificate in market research from Nielsen Academy. He has been working in the research and insights domain for the past 5 years.

He started his career with Nielsen working on accounts like P&G, Marico, Heinz etc. His stint with Nielsen helped him get an understanding of the different quantitative /qualitative tools and building marketing and product strategies using the same.

Post Nielsen, he joined Vodafone as Deputy Manager, CMI. In this role he was working on enterprise and retail side of the business. He was paramount in setting up the SME/SOHO product offerings as well as the retailer NPS aimed towards evaluating the entire Vodafone India sales team.

Ameya is currently working as a Sr Manager, Research and Insights at Myntra.

• Breaking the Blue Ocean Barriers (15 November 2018 - 11:45) / Speaker

Guest speaker

Owner

Tijmen Schep is a technology critic, privacy designer and public speaker focussing ethical innovation. As a critic, his goal is to help a wider audience develop nuanced understanding of technological questions that face society. He coined the term "Social Cooling" to describe the chilling effects that the reputation economy has on free speech and our willingness to take risks.

As a designer he helps develop privacy enhancing technologies. His book "Design my Privacy" is used by universities of applied design across the Netherlands.
In 2010 he co-founded SETUP, a Dutch non-profit whose projects use humor to explain data-issues to a wider audience. An example is "taste your status", a coffee machine that offers you good or bad coffee depending on your area code. His work has been presented at TEDx, SXSW, CNN, ABC, The Guardian and numerous other platforms.

• GUEST SPEAKER | Social Cooling (14 November 2018 - 17:15) / Guest speaker

ESOMAR Member

ESOMAR President

Managing Partner USA & Co-Founder

Interested in more work from Niels Schillewaert? Have a look at some past content in ESOMAR's Resources Library by ANA, the first artifical intelligence powered search engine for ESOMAR data, research and analytics knowledge content! Find out here

• Opening (12 November 2018 - 09:00) / Speaker
• Welcome (14 November 2018 - 09:00) / Speaker
• ESOMAR Update (15 November 2018 - 14:20) / Speaker

Manager of Customer Research and Insights

Caroline received her Master of Marketing Research degree from the University of Georgia in 2013 and has been rapidly expanding her research capabilities ever since. She learned the value of harnessing big data into bite-sized and actionable insights during her two years at DigitasLBI, and now manages market research for Delta Air Lines where she specializes in international research, brand health tracking, and media optimization projects. In addition, she serves as the key lead on data and research visualisation for the Customer Research & Insights team.

• Introduction (14 November 2018 - 11:40) / Session chair
• Introduction (15 November 2018 - 09:00) / Session chair

Associate Account Director

Arfa Syed is a qualitative research lead at Kantar Millward brown in Pakistan. Arfa has nourished her passion to enjoy change, diversity and lots of mental jogging by transiting her career from brands to research. Arfa's research interest lies in understanding habits and devising strategic communication platforms for brands. She believes being a marketing research consultant allows her to make an impact in lives of millions of consumers, help them live their dreams and inspire them by building brands that play a part in their lives.

• The Good Old Qual Comes to Rescue Your Digital Spend (15 November 2018 - 15:35) / Speaker

Technologist & Founder

Clint Taylor is the founder of the blockchain-based Research Data Marketplace ("RDM") Initiative, and the inventor of its underlying patent-pending authenticity methods. Since 2013, he serves as SVP and Strategic Technologist for Sentient Decision Science. Clint is co-Creator of the world's leading implicit research technology platform, Sentient Prime®, and co-inventor of its underlying patent-pending methodology. Clint has spoken about and demonstrated merging technology with consumer behavior research worldwide. Finally, Clint is a core judge for MIT's annual Inclusive Innovation Challenge, a competition which awards over $1 million to visionary organizations that create worldwide prosperity by reinventing the future of work through technology.

• Beyond Blockchain: Evolving MR Revenue Streams, Global Impact and Industry Value Worldwide (12 November 2018 - 12:20) / Speaker
• BUSINESS SOLUTIONS DEMO by RDM Initiative (13 November 2018 - 10:45) / Speaker

ESOMAR Member

Head - Customer Centricity

Adrian Terron has been Head of Corporate brand communications for the Godrej Group and later led Consumer Research, Innovation and Neuroscience business for Nielsen and South Asia before joining the Tata Group to lead its Customer Centricity function.

Before this, he has been a journalist with CNBC in India and a researcher at India's largest research firm at the time, ACNielsen ORG-MARG before joining its Marketing function where he worked across Asia and Europe.

• CLIENT DISCUSSION | Are We Entering a New Era for Insight Development and Deployment? (14 November 2018 - 09:15) / Panelist
• Editing the Customer-Centricity Gene for the Next Century (15 November 2018 - 09:05) / Speaker

Managing Partner

• BUSINESS SOLUTIONS DEMO by Gemseek (13 November 2018 - 15:45) / Speaker

CTO

• Augmented Market Intelligence (13 November 2018 - 14:40) / Speaker

ESOMAR Member

Global Director - Global Insights and Analytics

• CLIENT DISCUSSION | Are We Entering a New Era for Insight Development and Deployment? (14 November 2018 - 09:15) / Panelist
• Post-Truths Insights; Driving Business Impact (15 November 2018 - 09:25) / Speaker

Sales Manager - Large Consumers Sales

• Introduction (13 November 2018 - 11:30) / Session chair
• Introduction (13 November 2018 - 14:00) / Session chair

Founder and CEO

Guy is the founder and Managing Director of Catalyx, an award-winning Crowdsourced marketing services agency. Catalyx unlocks the data, creativity and value from large crowds of the people that matter most to companies and organisations to help them to create much more relevant marketing, innovation and insight. Guy founded Catalyx in 2012. Since then, he's developed it into a multi-award-winning consultancy, one instrumental in delivering positive change for clients such as P&G, the Red Cross and Ferring Pharmaceuticals. A marketer at the top of his game, Guy is a crowdsourcing authority and an expert on crowd-led innovation.

• Fusionovation! Pan-European Crowd-sourced Research to Develop Customer-focused Innovation (15 November 2018 - 09:45) / Speaker

Global Product Performance Manager

Robert has 19 Years of experience in scientific research and development for Mars Inc. primarily at the Waltham Centre for Pet Nutrition.

He has also extensive experience in working in global teams with focus on strategic capability development and line management.

• Smart Data Works! (13 November 2018 - 12:00) / Speaker

Post-graduate

Joint M.Sc. in Global Innovation Management at the University of Strathclyde and Hamburg University of Technology. Specialized in operational innovation processes, developing and implementing machine learning for market research purposes. B.Sc. in Global Business Engineering at Aalborg University. Specialised in operational processes, developing and implementing a global production concept across multiple production facilities in both Denmark and China.

• Standing on the Shoulders of Giants (14 November 2018 - 11:45) / Speaker

Research Manager CX

• AI meets CX (13 November 2018 - 11:40) / Speaker