Speakers






















VP Portfolio Sales Solutions - Digital - Insights & Measurement
Jonathan Bohm, is the VP, Portfolio Sales Solutions, Digital, at NBCUniversal where he leads research for a relatively new division of NBCU focused on strategic digital video partnerships. As creator & measurement engineer of CFlight; an open-standard solution to cross-platform ad measurement, he is also responsible for currency evolution and driving adoption for across the video ad ecosystem.
Throughout his career, Jonathan has built multiple digital centers of excellence within large-scale media companies; leveraged industry relationships to recruit diverse subject-matter-experts in measurement, insights & strategy, while spurring revenue growth, in large part, by an measurement innovation agenda.
Holding a Masters of Science in Social Research, Jonathan has been a lecturer for CUNY for the past 4 years and has also been a featured speaker at flagship industry events, including TVOT, CTAM, EGTA and the ARF.
Jonathan's other interests include, being a musician, artist and an avid rider of bikes.
Director - Data, Analytics & Strategy
Insight Manager
Interested in more work from Kevin Cowan? Have a look at some past content in ESOMAR's Resources Library by ANA, the first artifical intelligence powered search engine for ESOMAR data, research and analytics knowledge content! Find out here
Director Consumer Insights
Michelle Gansle is a Head of Global Gum Insights at Mars Wrigley Confectionery company. Prior to living in Chicago, Michelle had the opportunity to live and work in Europe for 4 years. Michelle has 20 years of experience in Marketing, Market Research & Business Development, mostly focused in consumer packaged goods industry. In her free time, Michelle loves music, travelling the world, and checking out new restaurants.
Michelle has traveled to over 60 countries so far and hopes to make it to 100 in her lifetime.
Interested in more work from Michelle Gansle? Have a look at some past content in ESOMAR's Resources Library by ANA, the first artifical intelligence powered search engine for ESOMAR data, research and analytics knowledge content! Find out here
Senior Analyst - Global Marketing Science & Strategy
Head of International Insights
Jackie Lundblad is a Senior Research Manager who oversees BuzzFeed’s International Research, focusing on audience and content signals to better understand consumer habits and trends. While at BuzzFeed, she has worked with internal teams using strategic audience, content and market insights to aid in sales and creative strategy. She holds a Bachelor degree in Marketing from LeMoyne College. Prior to joining BuzzFeed, Jackie worked on Digital and Consumer Analytics at OMD.
Interested in more work from Jackie Lundblad? Have a look at some past content in ESOMAR's Resources Library by ANA, the first artifical intelligence powered search engine for ESOMAR data, research and analytics knowledge content! Find out here
CMI Lead on US Chocolate Bars
Consumer Insights and Market Intelligence Lead
User Experience Research Lead
Assistant Vice President - Sponsorships & Promotions
Head of Ad & Programming Research
Senior Director - Global Insights Digitisation
Director - Marketing and Digital Insights
Jose heads market research for the lottery division of Canadian Bank Note Company. In his current role as Director of Marketing & Digital Media Insights, he spearheads market research endeavours aimed at better understanding consumer sentiment on game brands, the impact of direct and indirect competitors and the potential of new product lines and new markets. He has a 360 degree view of research methodologies, techniques and strategies.
Prior to CBN, Jose worked in market research in the media industry working for leading media organizations such as Discovery Communications, ESPN Networks and Viacom.
AVP Head of Global Brand Research
Nisha Yadav leads brand and communications research for MetLife and is part of the core team rolling out MetLife's transformed global brand, including the new brand strategy, logo, tagline and campaigns. She has over 15 years' experience in brand and advertising research and analytics. Towards this transformation, Nisha's team has designed and implements global standards, processes and programs to yield metrics for effective global brand management and campaign roll-outs.
Nisha is a seasoned brand researcher and strategist and has served as an advisor to several FORTUNE 500 companies before joining MetLife. She has an MBA from the University of Rochester, New York, and holds a Bachelor of Commerce, from the University of Mumbai. Nisha lives in Manhattan with her husband and young daughter.
Interested in more work from Nisha Yadav? Have a look at some past content in ESOMAR's Resources Library by ANA, the first artifical intelligence powered search engine for ESOMAR data, research and analytics knowledge content! Find out here
Senior Director - Global Marketing Intelligence GMEA
Our Sponsors
Canvs is the industry standard for topical analysis and emotion measurement. The company uses patented semantic AI and machine learning systems to understand what consumers are talking about, how they feel, and why they feel that way. Their Canvs Surveys product helps their customers, from brands and media companies to research firms, convert quantitative survey open-end text into powerful insights in seconds. They've automated the ability for any organization to analyze and understand the beliefs, emotions, and sentiments of their customers and employees - so they can drive significant improvement in their customer, employee, product and brand experiences.
Canvs was recently named to the ARF A List, recognizing the most innovative companies in measurement. The company is also an official Facebook Media Solutions partner and has a strategic relationship with Nielsen as the sole provider of qualitative insights.
For more information, visit https://www.canvs.ai/
Don't just call us market researchers!
We are a new generation agency stretching the boundaries of marketing research. We strongly believe in the power of consumer collaboration. By closing the gap between consumers using brands and employees working for brands, we make consumer centricity an everyday reality for more than one third of the world's most valuable brands.
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Kantar is home to some of the world's leading research, data and insights expertise. Collectively, our 30,000 employees offer the most complete view of consumers - the way they think, feel, shop, share, vote and view - in over a hundred countries worldwide.
Our offer covers the breadth of techniques and technologies, from purchase and media data to predicting long term trends; from neuroscience to exit polls; from large scale quantitative studies to qualitative research, incorporating ethnography and semiotics.
We go beyond the obvious - with intelligence, passion and creativity - to discover new directions, set strategies and plan actions that inspire extraordinary success.
For more information, visit https://www.kantar.com/
LRW Group is a globally-minded collaboration of data-driven companies best known for its ability to translate deep human understanding and sophisticated data analytics into business success for its clients. LRW has been advising top global brands on issues of strategy, branding, communications, innovation, product development and customer experience since 1973 and is recognized as the most innovative research company in North America, and 20th largest in the world. LRW Group companies include: LRW, Kelton Global, ISA, LRWTonic, LRWMotiveQuest, Strativity and icanmakeitbetter.
For more information, visit https://LRWonline.com/
For more than 35 years, MarketVision has provided its clients with innovative design, execution and interpretation of marketing research to deliver fresh consumer insights and market knowledge to clients worldwide. As a full-service marketing research consultancy, MarketVision offers services ranging from research design and implementation to statistical analysis and marketing consulting. MarketVision is headquartered in Cincinnati but has client service offices in Indianapolis, Cleveland, Los Angeles, New York, Philadelphia and Dallas.
MarketVision is among the 50 largest research firms in the U.S. and is a contributing member to the Insights Association, ESOMAR, Intellus Worldwide and other research organizations.
For more information, visit https://www.mv-research.com/
Remesh is a Truth Discovery Platform that helps you to understand your customers and make more informed business decisions by empowering you to engage with up to 1,000 customers at once- online and in real-time. AI works in the background to understand, analyze, and segment open-ended customer responses as they come in, so you can more easily understand the truth of your customers - while reducing costs and time to insight. Experience qualitative insights at a quantitative scale with Remesh.
For more information, visit https://remesh.ai/
Success Drivers is an Insights Solutions Provider leveraging the world's leading, proprietary technology in causal AI. CX.AI is Success Drivers flagship product that provides unparalleled validity in understanding drivers of CX, just based on two-question surveys. For this, it automatically codes unlimited open-ends with human-equivalent precision. CX.AI provides an easy to use dashboard that gives intuitive insights into key levers for CX improvements, AI-generated management summaries, reasoning why the CX measure changed compared to the last term, and a prediction capability for simulating impacts from possible actions.
For more information, visit http://www.cx-ai.com/
The Institute for Sensory Research (ISR) and Blueberry Marketing & Sensory Research are sister companies, leveraging extensive expertise in marketing research, product testing, & sensory science to provide full-service research solutions for analytical & consumer sensory research. ISR provides complete sensory solutions including standing panels, test facilities, global solutions & client-site sensory services. Blueberry delivers research for the product innovation pipeline, identifying opportunities for existing products & providing strategic guidance for the development of new products.
For more information, visit www.sensoryguidance.com or
www.blue-berry.com
For more information, visit http://www.nbcuniversal.com/
THREE is a community of Thought Leaders, Curators and hundreds of thousands of People around the world.
Together, we share enduring truths so we can elevate the human experience.
Thought Starters – built on a foundation of sophisticated global insights – are the catalyst for innovation within organizations and bring together the most impactful executives on the planet.
For more information, visit https://www.threegroup.com
For more information, visit https://www.metlife.com/