ESOMAR TV: North America & Europe at Home

Connecting markets and business during the pandemic

30 April
07:00-10:00 PT / 10:00-13:00 ET / 15:00-18:00 BST / 16:00-19:00 CEST

Join us from the comfort (and safety!) of your home for some virtual learning with some of ESOMAR's best speakers and ambassadors! Kicking off at 16.00 CEST and lasting roughly 3 hours, enjoy the content with us LIVE or later on demand.

From addressing the elephant in the room (oh hello covid-19) and hearing from different brands on how it's impacting business strategy, ways of working and decision making; to getting up close and personal with data privacy experts; to a case study corner; we've got all this and more April 30th!

Get ready for a bulk of great tips and practical learnings from our Government Affairs & Professional Standards Team, ESOMAR members and esteemed event speakers.

Do not miss this chance to get connected with ESOMAR and the data, research and insights community at large - register today!

Are you interested in sponsoring this webinar?
Please contact Angela, Bart or Sumbul business@esomar.org.

Programme

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Welcome

ESOMAR Update
Finn Raben [ESOMAR Director General]

Finn Raben
ESOMAR Director General

A Message from ESOMAR President
Joaquim Bretcha [ESOMAR President and International Director Netquest]

Joaquim Bretcha
ESOMAR President and International Director Netquest

Dealing with Disruption
Finn Raben [ESOMAR Director General]; Jon Puleston [Kantar]; Kristen Griffith [The Clorox Company]; Michelle Gansle [Mars]

Hear how covid-19 has impacted business strategy, ways of working and decision making.

Finn Raben
Moderator ESOMAR Director General
Jon Puleston
VP Innovation, Kantar, United Kingdom
Kristen Griffith
Associate Director - Global Insights, Cat Studio, The Clorox Company, United States
Michelle Gansle
Global Lead - Insights Transformation, Mars, United States

Market Research in Times of Crisis
Sponsored by ConfirmitHolly Carter [Confirmit]

There are many questions about the short and long term impact of COVID-19. The good news is Market Researchers are well-positioned to restore businesses' certainty.

During this webinar, Holly Carter, Director of Product Marketing at Confirmit will discuss:

  • Pros and cons of conducting research now
  • Collecting feedback despite social distancing rules
  • Ways to encourage feedback via unsolicited channels
Holly Carter
Director of Product Marketing, Confirmit, United States

Regional Consumption in the Age of Covid-19
Richard Herbert [Europanel]

Hear from Europanel on the state of consumer behaviour for a better understanding of market movements and the implications.

Richard Herbert
Global Business Insight Director, Europanel, United Kingdom

Data Privacy Matters
Latest updates and a tool-kit of pragmatic pandemic recommendationsJohn Crockett [Environics Research]; Mike Cooke; Reg Baker; Veronica Torres [comScore]

John Crockett
Vice President - Strategy & Innovation, Environics Research, Canada
Mike Cooke
ESOMAR Legal Affairs Committee Chairman, United Kingdom
Reg Baker
ESOMAR Regional Ambassador for North America, United States
Veronica Torres
Chief Privacy Officer, comScore, United States

Q&A

Online Qual Trending During Covid-19
Sponsored by GMOChrista Arite [GMO Research]; Fiona Fu [GMO Research]

Many business settings are recently being moved online due to concerns about the spread of the new coronavirus (COVID-19), and a rapid increase in the need for online resources is expected in the area of face-to-face offline surveys.

Join this session to learn how you can leverage utilizing a comprehensive online insights platform to conduct quantitative/qualitative consumer research towards APAC's largest consumer panelist network in one-stop.

Christa Arite
Director of US, GMO Research, United States
Fiona Fu
Director EMEA Business Development, GMO Research, United Kingdom

Making WFH at Mars a little easier
Sponsored by Market LogicBrienne Coates [Mars Wrigley]; Elizabeth P. Morgan [Market Logic]

In times of turmoil, facts minimize fear. That's why it's more important than ever for insights teams to listen and learn, so they can present facts to their remote stakeholders in an inspiring way. Mars' AI-powered Synapse platform helps their insights managers overcome these challenges to proactively advise the business.

Brienne Coates
Global CMI Project & Knowledge Manager, Mars Wrigley, United States
Elizabeth P. Morgan
Co-Founder & CMO, Market Logic, Germany

Life, Actually...
Qualitative Research for (Not So Obvious) Human InsightsOana Popa Rengle [Anamnesis]

Oana Popa Rengle
Qualitative Research Consultant, Anamnesis, Romania

Global Language Solutions for your Virtual Research
Jill Kushner Bishop [Multilingual Connections]

Going virtual with your research? Join Jill Bishop at Multilingual Connections as she discusses best practices in translation when conducting digital research across languages and cultures.

Jill Kushner Bishop
Founder & CEO, Multilingual Connections, United States


Speakers

Sponsors and Partners

ESOMAR is dedicated to creating a welcoming, respectful, safe experience and environment for everyone:
esomar.org/diversity