The ICC/ESOMAR Code on Market and Social Research sets out the professional and ethical rules which market researchers follow and has been adopted by more than 4,900 ESOMAR members and 60 national market research associations worldwide.
The ESOMAR Professional Standards Committee (PSC) examines complaints lodged against ESOMAR members in relation to possible breaches of the ICC/ESOMAR International Code.
All complaints must relate to the actions of an ESOMAR member, i.e. complaints regarding projects that an ESOMAR member is responsible for, or for the staff involved. Please use the members search to see if an individual is an ESOMAR member.
All complaints must be supported by documented evidence. The disciplinary procedures allow ESOMAR to impose sanctions if the member is found to be in breach of the ICC/ESOMAR International Code. Sanctions range from private warnings, to expulsion from membership and publication of the sanction imposed on the member.
There are some issues that the disciplinary procedures do not cover. Examples include:
Any firm, company, business, association or private individual directly concerned by a possible breach of the ICC/ESOMAR International Code by an ESOMAR member.
Please note that complaints will be assessed against the ICC/ESOMAR International Code and must be supported by evidence.
ESOMAR also publishes guidelines on specific subjects, such as online research which are based on the key fundamentals of our Code. Please go to the Codes & guidelines section to review our guidelines.
Download a copy of the complaint form.
Over the course of 2015 ESOMAR received 60 complaints. As this is more than double the amount of complaints received in 2014 and 5 times the amount of complaints received in 2013, an analysis of the topics and trends in complaints will be done yearly for ESOMAR's Professional Standards Committee (PSC). These reports cover a top-level overview of the discussions and decisions on topics and trends as discussed by the Disciplinary subCommittee to the PSC, including graphs and statistics.