The ICC/ESOMAR Code on Market and Social Research sets out the professional and ethical rules which market researchers follow and has been adopted by more than 4,900 ESOMAR members and 60 national market research associations worldwide.
This practical ESOMAR Data Protection Checklist translates data privacy regulations into everyday terms used by market, social and opinion researchers to guide you on your responsibilities within a global data protection framework and help you identify if there are gaps in your company's privacy protections.
It is built around the OECD international privacy principles, covering:
The project team includes the following experts:
David Stark (Co-Chair)
Vice President Integrity, Compliance and Privacy, GfK
Reg Baker (Co-Chair)
Consultant to the ESOMAR Professional Standards Committee and Marketing Research Institute International
General Counsel, SSI
Director - Policy Unit, MRS
Managing Director, MRS
Jayne Van Souwe
Principal, Wallis Consulting Group
Director of International Standards and Public Affairs, ESOMAR
Independent Management and Research Consultant
Global COO, MRops
Soon also available in Chinese!