I have been an ESOMAR member for more than 25 years and the organisation has accompanied and influenced my professional life in many ways. I have always felt proud to be part of ESOMAR, as the... Read more
I have been an ESOMAR member for more than 25 years and the organisation has accompanied and influenced my professional life in many ways. I have always felt proud to be part of ESOMAR, as the organisation represents my interests through events, trainings, guidelines and its numerous publications. ESOMAR not only assists me in the understanding of industry developments, it also contributes significantly to the development of market research.
Technical improvements, expansion of knowledge, networking with the international market research community, development of best practices in research and ongoing updates, are relevant contributions for me and are still assist me even today.
ESOMAR also gave me and encouraged numerous other activities that have contributed to my career: preparation of papers and presentations, organisation of events (organised in Brazil in the early 90's, the first Latin American Conference), evaluation of papers to Congress and conferences, and conducting Congress sessions and/or conferences. As I was President of local associations for many years, ESOMAR has always given support to my work and helped develop activities in my country.
ESOMAR membership has helped my professionalism within the industry and given me a greater reputation.