It's no more them and us - It's only us!

List of publications
Visual Description
Visual Description

Author(s): Nic Hall
Collection: Global Diversity 2006
Keywords: In-Depth Interviews, Focus Groups, Mystery Shopping

ESOMAR Best Paper Award 2005/2006
PDF version (download)
Display prices in :
EUR 15.00
Members: EUR 0.00

While the media focuses on the negatives of immigration, consumers react in predictable ways, blaming immigrants for many of the ills of European society. Nonetheless immigration is essential to Europe's future economy and its fundamental well-being.

How can we ensure positive outcomes for all involved and what role should large corporations play in these outcomes? This paper combines some of the facts of immigration in Europe together with research done into immigrant communities across more than 40 countries in the EMEA region in order to draw conclusions on these issues.

Date of publication: 08.05.2006
ISBN: 92-831-0194-4
Order Code: S311_02
Number of pages: 18

Shopping basket

Your basket is empty

Are you a member?

Log in to obtain special member prices or to download publications for free.

 Sign in  Send me my password

Not a member? Read more about membership benefits
For marketer strategists and intelligence providers worldwide, our publications represent the leading edge thinking in marketing, advertising, media and market research.

This publications service offers the opportunity to view and purchase the complete range of ESOMAR reports, books and individual papers.

For further information about publications contact ESOMAR Publications Services: