Display prices in :

Congress 2006 - Foresight - The Predictive Power of Research

Paper collection
PDF package (download) 
EUR 270.00
Members price: EUR 0.00

Sorry, this item is not available.

CONGRESS 2006 - FORESIGHT - The predictive power of research.What, why, when? Can research really predict what matters to people and help business and government get it right?
Congress 2006 focuses on the role of research to provide objective insights based on in-depth understanding. Independent, systematic and rigorous, matched by growing flair and imagination – this is what characterizes predictive research.
We will explore how research can: • predict and identify trends in markets, technology and demographics
• define opportunities, understand choices and reduce risk
• help us listen to what consumers are really thinking and feeling
• understand people’s motivations, lifestyles, expectations and needs
• understand the role of technology in people’s lives
• develop successful new concepts, business and services

Shopping basket

Your basket is empty

Are you a member?

Log in to obtain special member prices or to download publications for free.

 Sign in  Send me my password

Not a member? Read more about membership benefits
For marketer strategists and intelligence providers worldwide, our publications represent the leading edge thinking in marketing, advertising, media and market research.

This publications service offers the opportunity to view and purchase the complete range of ESOMAR reports, books and individual papers.

For further information about publications contact ESOMAR Publications Services: